Mixed Reality Applications in Business Contexts

Abstract

Mixed reality is becoming increasingly relevant in business. In the corporate environment, such as logistics or maintenance, the use of data glasses allows extensive possibilities for process optimization and quality assurance. In the area of construction, virtual models either as augmentation of reality or mapped in virtual reality offer new approaches to experience ability. The goal of this paper is to show the manifold possibilities of mixed reality in the enterprise environment. For this purpose, selected application scenarios with corresponding realization stages will be shown and analyzed regarding their added value.

Angewandte Forschung in der Wirtschaftsinformatik 2023 : Tagungsband zur 36. AKWI-Jahrestagung vom 11.09.2023 bis 13.09.2023 ausgerichtet von der Technischen Hochschule Wildau

“…The aim of integrating 3D animations based on MR is above all to simulate a haptic perception for the learners and to strengthen their interest. [MSW22] The application examples already realized clearly show that the aspect of communication in the form of visualization is in the foreground. Complex issues are simplified and made easier to understand or experience by visualizing them.…”

“…These include electronic devices that exist only virtually but respond to real touch, enabling artificial sensory enhancements such as x-ray vision and open-world computer games. Mixed Reality supports complex and difficult tasks; these include especially applications in construction or maintenance of machines [MSW22].…”

“…The relevance is made clear by studies of various market research institutes and will continue to increase in the discussion about the metaverse. [MSW22] Important for the integration of new technologies into the corporate environment is the definition of application scenarios. Based on various application scenarios, answers to possible uses emerge.…”