Handbook of Social Media Management 2012
DOI: 10.1007/978-3-642-28897-5_22
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Multimedia Strategies for FM Radio Stations in Moscow

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Cited by 5 publications
(4 citation statements)
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“…As many of the new issues involving social activity and interaction around films must be addressed in a media-specific manner, we argue there is a need to renew film as a social object and bring into view aggregate levels of online sociality that are world film-centred (Marie et al, 2011; Naaman, 2010). As result, we sustain that researchers need to forge their identity between academics and entrepreneurs and design an interactive system, or a social content network, that brings world films and film lovers in the same space, and offer a different avenue for film research in the social multimedia domain (Bernestein et al, 2011; Naaman, 2010; NextMedia, 2010; Vartanova et al, 2013). Researchers could, for example, use social multimedia technologies to enable more powerful social interactions, extract new explicit and implicit metadata and use complex behavioural data to understand, for example, the user’s tastes or even study the social dynamics within the film community (see Gubbins, 2014; Kaldoudi et al, 2011; Konstantinidis, Fernandez-Luque, Bamidis & Karlsen, 2013; Naaman, 2010; Tian et al, 2010) because only by engaging with consumers within these new structures of content researchers can learn and tell about their dynamics of consumption and interaction.…”
Section: Discussionmentioning
confidence: 88%
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“…As many of the new issues involving social activity and interaction around films must be addressed in a media-specific manner, we argue there is a need to renew film as a social object and bring into view aggregate levels of online sociality that are world film-centred (Marie et al, 2011; Naaman, 2010). As result, we sustain that researchers need to forge their identity between academics and entrepreneurs and design an interactive system, or a social content network, that brings world films and film lovers in the same space, and offer a different avenue for film research in the social multimedia domain (Bernestein et al, 2011; Naaman, 2010; NextMedia, 2010; Vartanova et al, 2013). Researchers could, for example, use social multimedia technologies to enable more powerful social interactions, extract new explicit and implicit metadata and use complex behavioural data to understand, for example, the user’s tastes or even study the social dynamics within the film community (see Gubbins, 2014; Kaldoudi et al, 2011; Konstantinidis, Fernandez-Luque, Bamidis & Karlsen, 2013; Naaman, 2010; Tian et al, 2010) because only by engaging with consumers within these new structures of content researchers can learn and tell about their dynamics of consumption and interaction.…”
Section: Discussionmentioning
confidence: 88%
“…While it is not easy to discern them (Hanna, Rohm & Crittenden, 2011), these media platforms are taking advantage of a series of radical innovations generated by the progressive process of convergence involving the audiovisual, informatics and telecommunication industries. These latter’s combination led to the development of a new variety of media platforms that, besides online video, offer simultaneously multimodal data in one stand-alone platform (MCcann Report, 2009; Pagani, 2008; Sang, 2014; Vartanova, Makeenko & Vyrkovsky, 2013).…”
Section: Introductionmentioning
confidence: 99%
“…Russian-language Kommersant (1989) and Rossiiskaya Gazeta (1990) and English-language The Moscow Times (1992). Vartanova (2019) counts both Kommersant and Rossiiskaya Gazeta to the broadsheets or 'quality newspapers' in contrast to the tabloids or 'mass newspapers'. Both newspapers are 'central' newspapers that can be received all over Russia.…”
Section: Media Ecology In Russia and Chinamentioning
confidence: 99%
“…3, pp. 462-471 ному сегменту радиорынка, изучая особенности современного вещания данного типа в России [5][6][7][8]. Нельзя не выделить большой комплексный межкафедральный проект «Структура работы российского радиожурналиста в цифровой среде», ориентированный на изучение процесса создания редакционного продукта информационно-разговорными московскими радиостанциями, осуществленный группой ученых факультета журналистики МГУ [9][10][11][12], говорящий об исследовательском интересе к теме радиовещания.…”
Section: Introductionunclassified