Multiple Attribute Decision Making Menggunakan Metode TOPSIS Dalam Penentuan Staff Marketing Terbaik

Abstract

Multiple Attribute Decision Making (MADM) is an approach used in decision making to select the best alternative from a number of given criteria or attributes. This research aims to apply the TOPSIS method in selecting the best marketing staff so that it can become a reference and benchmark for companies in selecting the best marketing staff using a decision support system model. The results of the ranking of the selection of the best marketing staff who got rank 1 with a value of 0.644, namely Ahmad, rank 2 with a value of 0.539, namely Hermawan, rank 3 with a value of 0.529, namely Santoso, rank 4 with a value of 0.443, namely Jayanti, rank 5 with a value of 0.399, namely Heru.