Muslim-Consumers Behaviour in Willingness  to Buy Halal Food in Japan

Ratih, Inayah Swasti; Jatnika, Muhammad Dzulfaqori; Sinatrya, Alfadhila Khairil; Syamsiyah, Nur

doi:10.30659/jua.v5i1.16345

Cited by 6 publications

(2 citation statements)

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“…Khan et al (2022) follow up reasons for the insignificancy that neither intrinsic nor extrinsic religiosity had a direct influence on purchase intention. A previous study also describes that Halal labels and knowledge do not have a significant influence on consumer's desire to buy halal products in Japan (Ratih et al, 2021).…”

Section: ~102~mentioning

confidence: 94%

Halal Marketplace: The Influence of Attitude, Subjective Norms, and Perceived Behavior Control on Purchase Intention of Muslim Consumers

Fuadi

Bukhari

Firdiyanti

2022

Shirkah

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Halal is currently a global concept that is becoming more universally recognized. Strengthening the digital economy is advocated by the 2019–2024 Indonesian Islamic Economic Masterplan (MEKSI), whose primary target is the halal market. Drawing in this issue, this study scrutinizes the influence of attitude, subjective norms, and perceived behavior control on the purchase intention of Muslim consumers in the halal marketplace. This study involves the Muslim community in Semarang, Indonesia. Taking a sample of 100 respondents, this quantitative study was used with multiple linear regression. The results demonstrated that Muslim consumers have a good understanding of the halal market. An individual's understanding of the halal market improves with increasing levels of education. Subjective norms and behavior control have a significant influence on the purchase intention of Muslim consumers in the halal marketplace. Attitude does not significantly influence Muslim consumers' purchase intentions in the halal marketplace. The outcomes of this research are anticipated to be helpful to Muslim consumers and entrepreneurs in encouraging competitiveness and sales so they may create a digital platform-based halal marketplace ecosystem in light of KNKS' expectations.

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Section: ~102~mentioning

confidence: 94%

Halal Marketplace: The Influence of Attitude, Subjective Norms, and Perceived Behavior Control on Purchase Intention of Muslim Consumers

Fuadi

Bukhari

Firdiyanti

2022

Shirkah

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“…This condition is an important concern for culinary businesses to make their products superior in the market and companies must create new innovations so they can compete with other food products by attracting the attention of consumers to create the Perception of the Halal Label (Kartikasari, 2019). Ratih et al, (2021) state that the halal label is the inclusion of halal writing or statements on product packaging to indicate that the product in question has the status of a halal product. The halal label is also the process of conveying messages by producers to consumers regarding information on certainty of product status that is safe for consumption and use.…”

Section: Introductionmentioning

confidence: 99%

Halal-Labeled Food Shopping Behavior: The Role of Image, Trust, and Satisfaction With Attitude

Ridwan,

Luki Adiati Pratomo

2023

j. ekon. n.a. econo.

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This research aims to examine the shopping behavior of halal-labeled food and the role of several factors in shaping consumer attitudes. Indonesia is a country with the largest Muslim population in the world, leading to high consumption of halal products. The demand for halal food continues to rise in the global market, with the halal food industry expected to reach trillions of dollars by 2027. Brand image, trust, and satisfaction are believed to influence consumer attitudes in purchasing halal-labeled food. This study employs a quantitative approach with a survey method and a questionnaire as the data collection instrument. Respondents are asked to assess variables related to shopping behavior of halal-labeled food using a Likert scale. The research findings conclude that brand image, trust, and satisfaction positively influence consumer attitudes in buying halal-labeled food. Therefore, companies need to enhance brand image, strengthen trust, and ensure customer satisfaction to improve consumer attitudes towards halal-labeled food. By optimizing these factors, consumers are expected to be more inclined to purchase and consume halal food products, thereby supporting the growth of the halal food industry in Indonesia. The managerial implications of this research suggest that companies should reinforce their brand image, enhance consumer trust, and ensure customer satisfaction to cultivate positive attitudes towards halal-labeled food products

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HALALCheck: A Multi-Faceted Approach for Intelligent Halal Packaged Food Recognition and Analysis

Tarannum,

Jalal,

Huda

2024

IEEE Access

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Muslim-Consumers Behaviour in Willingness to Buy Halal Food in Japan

Cited by 6 publications

References 0 publications

Halal Marketplace: The Influence of Attitude, Subjective Norms, and Perceived Behavior Control on Purchase Intention of Muslim Consumers

Halal Marketplace: The Influence of Attitude, Subjective Norms, and Perceived Behavior Control on Purchase Intention of Muslim Consumers

Halal-Labeled Food Shopping Behavior: The Role of Image, Trust, and Satisfaction With Attitude

HALALCheck: A Multi-Faceted Approach for Intelligent Halal Packaged Food Recognition and Analysis

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