Abstract. The impact of a system development lifecycle (SDLC) often determines the success of a project from analysis to evolution. Although SDLC can be universally used design projects, a focused SDLC for a specific complex design issue could be valuable for understanding diverse user needs. The importance of sustainability elevation using a persuasive system is not new. Previous research presented frameworks and design principles for persuasive system design for sustainability, while an SDLC of sustainable system development also exists. However, at present no SDLC for persuasive design aiming for sustainability is evident, which was proposed in this paper. An existing sustainable SDLC established earlier by the authors was taken as the reference framework. A cognitive model with established persuasive design principles was then analyzed and mapped within the context of the reference framework to come up with the resulting life cycle. Finally, extensive discussions and future work possibilities were given.