“Nordic Cool” and writing system mimicry in global linguistic landscapes

Strandberg, Janine Astrid Elvina

doi:10.1016/j.lingua.2019.102783

Cited by 10 publications

(6 citation statements)

References 14 publications

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“…On this occasion, the linguistic landscape constitutes a space to be analysed by scholars particularly. Through LL studies we can pertain to any aspects such as crosscultural understanding, language education development and tourism, such as in the study conducted by (Strandberg, 2020) stating that Nordic words and graphemes can be used to evoke positive associations that the consumer may have relating to the region. Yet, it is also possible that the features of the linguistic landscape are present in small cities that were considered primitive.…”

Section: Discussionmentioning

confidence: 99%

Linguistic Landscape (LL): A Theoretical Review

Gaho

Kardana

Sari

2022

KSS

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Section: Discussionmentioning

confidence: 99%

Linguistic Landscape (LL): A Theoretical Review

Gaho

Kardana

Sari

2022

KSS

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“…This can be confirmed through the social exchange theory, which states that civility suits speakers and interlocutors because of moral responsibility (Ma et al, 2020). Ethical responsibility is obtained through the principle of simplicity, integrated into the speaker ( Kravchenko et al, 2022;Strandberg, 2020). The reason is that appreciation for someone will not be achieved, but one must go through the principles of simplicity.…”

Section: Introductionmentioning

confidence: 93%

Maxim of Politeness to Improve Language Principles: Case Study on Mata Najwa Trans 7 Talk Show Program

Wildan,

Indrariani,

Damayanti

et al. 2024

WJEL

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This study investigated how politeness helped speakers and other participants used language as capital during interactions to reduce the likelihood of verbal abuse. This paper used qualitative descriptive research methods. The sample in this study was the Mata Najwa Trans 7 Talk Show Program. The instrument in this paper was observations on the Mata Najwa Trans 7 Talk Show Program. After the data were obtained, they were analyzed using narrative analysis. The results of this research showed that in the Mata Najwa Trans 7 Talk Show Program, six language principles were described: the maxim of wisdom, the maxim of generosity, the maxim of appreciation, the maxim of moderation, the maxim of consensus, and the maxim of sympathy. This study concluded that these six principles guide every speaker and interlocutor in improving the principle of language politeness. Therefore, this research helped to achieve state and national concord, which benefits the development of global peace.

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“…• 'The term linguistic landscape was firstly introduced by Landry and Bourhis (1997)' (Fakhiroh & Rohmah, 2018: 96). • 'The term linguistic landscape (…) was first introduced to linguistics by Landry and Bourhis in 1997' (Strandberg, 2020: 2). • 'As a landmark study of "Linguistic Landscape", Landry and Bourhis (1997) first defined the term as… [etc.]'…”

Section: Box 11 Examples Of Quotes Containing First Use Of the Term L...mentioning

confidence: 99%

“…Writing system mimicry in typography or script, which is similar to globalese, was studied by Strandberg (2020). The aim is to give a Nordic or Scandinavian look to certain products, for example, in fashion, food or interior design to make the product look exclusive or link it to global trends.…”

Section: Typologies Of Multilingual Signagementioning

confidence: 99%