(Not) the right time for social media ads? Exploring the impact of social media detox on attention to the ad

Kopka, Julian Felix; Borgmann, Lennart; Langner, Tobias

doi:10.1080/02650487.2024.2410073

International Journal of Advertising

2024

DOI: 10.1080/02650487.2024.2410073

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(Not) the right time for social media ads? Exploring the impact of social media detox on attention to the ad

Julian Felix Kopka,

Lennart Borgmann,

Tobias Langner

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(Not) the right time for social media ads? Exploring the impact of social media detox on attention to the ad

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References 48 publications

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