“…Bornholdt (2005), on the other hand, considers a series of fundamentals to identify a family business, among them; the shareholding control belongs to one of them, the blood ties determine the succession, the relatives find themselves in strategic positions and the organization's values merge with those of the family. context of business management (Volpato et al, 2018), without the size being a relevant criterion for analyzing its challenges, since small, medium and large family businesses present similar challenges (Matias, 2004), while the succession to be deduced from the course of evolution of the entrepreneurial family is a process of greater relevance (Lansberg & Astrachn, 1994, Lansberg, 1998, 1999. Without the generational succession transition, we have an entrepreneurial company, given the coexistence still with the first generation, that is, its founder (Matias, 2004).…”