The development management ideology of Voronezh region is based on the strategy of advanced development, built upon the modernization of the diversified economy, new quality of the social sphere and the formation of an active social environment. The article is devoted to the analysis of the feed industry of the Voronezh region and Russia as a whole. The main directions of the promotion of agroindustrial enterprises specializing in the production of animal products and potential consumers are analyzed. Increasing zootechnical and veterinary requirements encourage the industry to increase the number of products, expand the range and constantly improve the quality of feed, protein-vitamin-mineral concentrates and premixes. One of the indicators that characterize the level of development of animal husbandry and the consumption of animal products of the population is the volume of production of compound feeds. In order to increase the consumer properties and nutritional value of feed for farm animals and poultry, it is necessary to conduct the research on the development of recipes for biologically valuable compound feeds using new types of additives. The role of energy-saving and low-waste technologies is great.