“…Public education campaigns and educational materials have had mixed results in changing people's attitudes about consumers (Sarbin & Mancuso, 1972;Fraser, 1994;Penn, Guynan, Daily, Spaulding, Garbin, Sullivan, 1994;Penn et al, 1999). More intensive educational experiences such as seminars have had more positive results, improving attitudes with nursing students (Keane, 1991), medical students (Keane, 1990), and college students (Holmes, Corrigan, Williams, Canar, & Kubiak, 1999).…”