“…In general, studies of this type suggest a set of success factors that considerably influence the performance of the dyadic relationship. For instance, trust and commitment are essential to make strategic alliances succeed (Morgan and Hunt, 1994;Aulakh et al, 1996;Arino et al, 1997Arino et al, , 2001Holm et al, 1999;Dyer and Chu, 2000). Although contributive to our understanding of the complexity involved in managing alliances, these studies concentrate on dyadic issues, which tend to be case-specific and remain anecdotal (see e.g.…”