“…Eagly, Wood, and Diekman (2000), Wood and Eagly (2010), Bernard & Victor, 2013, Mehtap et al (2017 examined the gender socialization processes practiced in babyhood (Lippa, 2005;Ruble & Martin, 1998) and imposed during the living period by the masculine character of job organization and activities (Ahl, 2006;Marlow, 2002;Mirchandani, 1999), (DeMartino &Barbato, 2003 andLoscocco &Leicht, 1993) can promote women to set up business to maintain the balance between work and family to fulfil the family wants and duties (Brush, 1992;Kepler & Shane, 2007). This also encourages women to explore links connecting their family duties and occupation (Greenhaus & Powell, 2006) that help in increasing experience of occupation and family stability.…”