Perceived Risk in Mail-Order and Retail Store Buying

Spence, Homer E.; Engel, Joachim; Blackwell, Roger D.

doi:10.2307/3150296

Cited by 120 publications

(37 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…Indeed, while other remote purchasing methods (such as telephone and mail-order shopping) have been shown to elicit relatively high feelings of consumer risk (Cox and Rich 1964;Spence, Engel, and Blackwell 1970), e-commerce likely suffers even further due to its relatively innovative nature and considerable media coverage of security-and privacy-related problems. In addition, problems with online retailer logistics, such as toysrus.com's notification in late December 1999 that holiday orders could not be delivered on time, likely have exacerbated concerns regarding product delivery.…”

Section: A Brief Review Of Seals Of Approvalmentioning

confidence: 99%

Internet Seals of Approval: Effects on Online Privacy Policies and Consumer Perceptions

Miyazaki

Krishnamurthy

2002

Journal of Consumer Affairs

192

138

View full text Add to dashboard Cite

The use of Internet seal of approval programs has been touted as an alternative to potential legislation concerning consumer‐related online privacy practices. Questions have been raised, however, regarding the effectiveness of such programs with respect to maintaining privacy standards and aiding online consumers. The authors examine these issues in a series of three studies, the first of which is an exploratory application of Federal Trade Commission privacy standards to various online privacy policies in an effort to determine the ability of seal of approval program participation to act as a valid cue to a firm's stated privacy practices. The second and third studies are experiments designed to ascertain how online firm participation in Internet seal of approval programs affects consumers. Implications for consumer policy are discussed.

show abstract

Section: A Brief Review Of Seals Of Approvalmentioning

confidence: 99%

Internet Seals of Approval: Effects on Online Privacy Policies and Consumer Perceptions

Miyazaki

Krishnamurthy

2002

Journal of Consumer Affairs

192

138

View full text Add to dashboard Cite

show abstract

“…In the context of sunless tanning products, this study extends perceived risk theory (Mitchell and Harris, 2005;Yeung and Yee, 2002;Spence et al, 1970) by incorporating recent advancements in body tanning behavior research (e.g., Boldeman et al, 2001;Monfrecola et al, 2000;Matthew-Knigh et al, 2002). Consistent with prior research on perceived risk (Burgess, 2003;Mieres et al, 2006), we conceptualized risks consumers associated with sunless tanning products into six broad categories (i.e., financial, functional, physical, psychological, time and social risks).…”

Section: Conceptual Framework and Hypothesis Developmentmentioning

confidence: 99%

“…This situation experienced by consumers is often defined as "perceived risk" (Mitchell and Harris, 2005;Yeung and Yee, 2002;Spence et al, 1970). The amount of risk consumers perceive is based on the evaluation and interpretation of the uncertainty and consequences faced when purchasing a product (McCarthy and Henson, 2005).…”

Section: Perceived Risk and Sunless Tanning Product Usementioning

confidence: 99%

Perceived Risk of Sunless Tanning Product Use and Its Relationship to Body Satisfaction

Yoo

Kim

2012

IJMS

View full text Add to dashboard Cite

The goal of this study is to explore consumer risk-perceptions and body satisfaction in relation to sunless tanning product consumption. Sunless tanning products provide the public with an alternative means of obtaining a tan. However, few studies have explored issues related to fake tanning lotions from the consumer perspective. Previous studies have not yet provided any clear answers about the risk-perceptions of using sunless tanning products, nor have they examined the impact on their body satisfaction. As sunless tanning has gained in popularity, this phenomenon warrants further inquiry. The data were collected from 267 (59 male; 208 female) college students with an average age of 19.92. 77.60% were Caucasian, followed by Hispanic/Latino (6.80), Asian-American (4.60%), and others (4.20%). A self-administered online survey was developed and a structural analysis was conducted. Based on the six risk-perceptions tested as predictors of sunless tanning product consumption, functional, social and financial risk significantly influenced product consumption, whereas psychological, physical and time risk were not significant. In general, sunless tanning product consumption directly influenced body satisfaction. The findings suggest that the quality of a tan perceived by an individual, others' evaluations of a tanned appearance, and the cost of producing a tan are important variables for marketers-as well as health professionals-to consider.

show abstract

“…However, consumers' perceived failure rates differ across shopping contexts. Past research has found that in-home shopping, such as ordering by the telephone or mail, was perceived to be of higher risks than in-store shopping (e.g., Cox and Rich, 1964;Spence et al, 1970). Since Internet shopping is a high technology form of non store shopping, consumers will tend to perceive a higher level of risk when purchasing products through the Internet than by in-store means.…”

Section: 1consumer Utilitymentioning

confidence: 99%

An Economic Model of the Consumers' Online Shopping Utility and Factors Affecting on Online Shopping

Azam¹,

Fu²

2012

IJCA

View full text Add to dashboard Cite

This paper integrates extant literature on retailing and consumer choice to develop an economic model of consumer choice in which a consumer self-selects on-line shopping. Three important factors impacting consumer choice of on-line shopping: (1) the online shopping utility (2) the consumers' perceived product and service risks (Perceived Privacy Protection, Perceived Security Protection etc.) and (3) consumer and e-vendors qualities (Consumer Disposition to trust, E-vendors' Positive Reputation etc.) . Our model postulates that consumers derive utility from the online shopping experience and are affected by different factors (familiarity, disposition to trust, e-vendors' positive reputation, perceived privacy protection and perceived security protection). Consumers are also more likely to shop on-line from familiar websites and evendors than lesser known ones. However, they are less likely to shop on-line from e-vendors or website that does not have explicit privacy and security measures. Empirical verification of the model is carried out using a survey method approach and the results gave support to the postulations based on our theoretical model. Limitations and directions for future research are also discussed.

show abstract

Perceived Risk in Mail-Order and Retail Store Buying

Cited by 120 publications

References 0 publications

Internet Seals of Approval: Effects on Online Privacy Policies and Consumer Perceptions

Internet Seals of Approval: Effects on Online Privacy Policies and Consumer Perceptions

Perceived Risk of Sunless Tanning Product Use and Its Relationship to Body Satisfaction

An Economic Model of the Consumers' Online Shopping Utility and Factors Affecting on Online Shopping

Contact Info

Product

Resources

About

Perceived Risk in Mail-Order and Retail Store Buying

Cited by 120 publications

References 0 publications

Internet Seals of Approval: Effects on Online Privacy Policies and Consumer Perceptions

Internet Seals of Approval: Effects on Online Privacy Policies and Consumer Perceptions

Perceived Risk of Sunless Tanning Product Use and Its Relationship to Body Satisfaction

An Economic Model of the Consumers&apos; Online Shopping Utility and Factors Affecting on Online Shopping

Contact Info

Product

Resources

About

An Economic Model of the Consumers' Online Shopping Utility and Factors Affecting on Online Shopping