Pokolenie head down jako konsekwencja smartfonizacji spo- łeczeństwa / The “head down” generation as a consequence of smartphonization of the society

Czerska, Iwona

doi:10.15611/pn.2016.459.20

Cited by 3 publications

(5 citation statements)

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“…Today, the average age of initiation for regular phone use is 9.2 years for primary school students [16]. Both the popularity and popularisation of mobile phones and, consequently, the longer time spent using convergent devices, are natural processes in the information society [17,18]; however, as in the case of other new media, digital literacy is required to ensure that any use of such devices is safe [19]. It is worth emphasising that young people see nomophobia as a social problem that is much more important than, for example, gaming addiction, something that is included in the DSM-5 classification.…”

Section: International Research Results On Piumentioning

confidence: 99%

Problematic Internet Use among Youths

Tomczyk¹,

Szyszka

Stošić

2020

Education Sciences

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Problematic Internet Use (PIU) has of late come to the major attention of researchers of risky behaviours. For parents and teachers in turn, the various pathological forms of Internet use have become more and more noticeable. In recent years, the operationalisation of the term PIU has also been discussed and attempts to measure its various phenomena have been made. In our study, we used the quantitative method—a diagnostic survey designed on the basis of a tool of the Supreme Audit Office and Scientific and Academic Computer Network (Naukowa i Akademicka Sieć Kompureowa NASK), The survey was conducted in the first half of 2017 in Poland, among 3569 adolescents (median 16, SD = 1.28). The purpose of the research was to investigate the scale of PIU among Polish youths. For most young people, PIU is a major social problem. The majority also declare that more than half of their friends have problems with using electronic media (smartphones and the Internet in particular). On the basis of the data collected, it is estimated that 60% of adolescents use media in a functional way, whereas 40% of young electronic media users show visible PIU symptoms, of which 5% do so at a destructive level (all symptoms). Gender does not co-occur with PIU; however, family structure (where both parents are present), the setting of rules for the use of electronic media, and the place of residence are all protective factors. There is a need for constantly improved tools for measuring PIU, as well as preventive programs focused on developing self-control and helping young people understand their own emotions.

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Section: International Research Results On Piumentioning

confidence: 99%

Problematic Internet Use among Youths

Tomczyk¹,

Szyszka

Stošić

2020

Education Sciences

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“…Generation X consists of those born between 1961 and 1983, the communist generation, the Nothing for Real generation, the White Collar generation, the Blue Collar generation (Czerska, 2016), MTV Generation and Gen-Xers (Berk, 2013). People of this generation value work and are even attached to one employer-loyal to it.…”

Section: Generations X and Y In The Digitisation Of Health Care And T...mentioning

confidence: 99%

“…They are searching for the meaning of their existence and are characterised by colourlessness. When handling new technologies, this is not a problem for them (Czerska, 2016). Generation Y, or the Millennium generation, the next generation, the digital generation, the generation of flip-flops and iPods (Bilińska-Reformat & Stefańska, 2016), tech-savvy consumers (Dewalska-Opitek, 2017), generation me (Spinney, 2012), generation WHY, gaming generation, net generation, Facebook generation or iGeneration (Kelan & Lehnert, 2009), are people between 1984 and 1995.…”

Section: Generations X and Y In The Digitisation Of Health Care And T...mentioning

confidence: 99%

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Digital Transformation in Health Care and Its Marketing Dimension

Czerska

2023

Marketing of Scientific and Research Organizations

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Purpose To present issues treating digital transformation in the health sector and highlight the marketing dimension of this process. Design/Methodology The article is a literature review of digital transformation, healthcare, management, marketing and health economics. The analysis was carried out using professional, scientific databases based on the desk research method. The study consists of the following parts: introduction; methodology of the study; issues concerning the process of digital transformation, ; digitisation of the health sector in the context of data security and benefits for stakeholders; practical aspects of implementing digital technologies in health care; generations X and Y-in the process of digitisation of health care in the marketing dimension; limitations of the study; conclusions and practical implications. Findings The COVID-19 pandemic has significantly accelerated the digitisation of medical services, translating into the rapid development of various e-health platforms and tools. The latest techno-technological solutions for mobile health help in daily patient care and support prevention and preventive health care. The marketing transformation process parallels the digital transformation process in health care. . The availability of digital health tools would not be possible without marketing. Limitations Limitations of the study were identified that may have affected the overall picture of considerations. First, only articles indexed in selected databases were used: Google Scholar, ResearchGate, Taylor and Francis Online and ScienceDirect. Second, the literature search used a specific combination of words using Boolean operators. Originality/value The treatment of issues treating the digital transformation of the health sector and its marketing dimension is based on the latest literature on the subject, enriching the existing body of scholarly work on the health and marketing industry.

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“…Regardless of the specialist scientific work carried out, virtually every text underlines the closeness of Gen Z to innovation and technology [18]. While their predecessors-Generation Y-might also be perceived as the ones who can function in the virtual world, Gen Z does not know the world without computers and technology.…”

Section: Literature Reviewmentioning

confidence: 99%

Attitudes and Pro-Environmental Behavior of Representatives of Generation Z from the Example of Poland and Germany

Andruszkiewicz,

Grzybowska-Brzezińska,

Grzywińska-Rąpca

et al. 2023

Sustainability

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Generation Z (Gen Z) accounts for 40% of the world’s consumer population. Its representatives set the market trends that will shape products and services in the near future. Taking into account the potential and characteristics of Gen Z, it seems reasonable to ask questions such as the following: To what extent are young people engaged in pro-environmental actions? Is awareness of the state of environmental degradation and consumer pragmatism related to nationality? The main purpose of this article is to assess the attitudes and pro-environmental behavioral patterns of young consumers in Poland and Germany. We conducted a review of studies available in the literature related to trends in the behavior of consumers from Gen Z and the greening of consumption. Moreover, we carried out empirical research using CAWI (Computer-Assisted Web Interviewing) methodology, with the participation of representatives of Gen Z. This study showed differences between Gen Z representatives from Poland and those from Germany in terms of their attitudes and declarations towards pro-environmental market behavioral patterns. This research has revealed a higher sensitivity towards the degradation of the environment among young consumers from Germany and has shown a lower level of environmental awareness among the representatives of Gen Z from Poland.

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Pokolenie head down jako konsekwencja smartfonizacji spo- łeczeństwa / The “head down” generation as a consequence of smartphonization of the society

Cited by 3 publications

References 0 publications

Problematic Internet Use among Youths

Problematic Internet Use among Youths

Digital Transformation in Health Care and Its Marketing Dimension

Attitudes and Pro-Environmental Behavior of Representatives of Generation Z from the Example of Poland and Germany

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