Privacy risk and the use of Facebook Apps: A gender-focused vulnerability assessment

Schyff, Karl van der; Flowerday, Stephen; Furnell, Steven

doi:10.1016/j.cose.2020.101866

Cited by 7 publications

(3 citation statements)

References 52 publications

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“…From a socialistic perspective, our results can help social media managers to reduce negative attitudes towards social media (Razmerita et al, 2016;Van der Schyff et al, 2020) by developing brand identification, brand image and consumer satisfaction.…”

Section: Theoretical Contributions and Managerial Implicationsmentioning

confidence: 88%

An Integrated Model of Social Media Brand Love: Mediators of Brand Attitude and Consumer Satisfaction

Arghashi

Bozbay

Karami

2021

Journal of Relationship Marketing

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Section: Theoretical Contributions and Managerial Implicationsmentioning

confidence: 88%

An Integrated Model of Social Media Brand Love: Mediators of Brand Attitude and Consumer Satisfaction

Arghashi

Bozbay

Karami

2021

Journal of Relationship Marketing

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“…For example, referring to Facebook usage, the study by Chandiramani and Sharma (2018) ; Kimpton et al (2019) found the difference in intensity of Facebook usage among men and women. Moreover, women’s use of Facebook on mobile phones correlates with the increase in mobile phone usage ( Van der Schyff et al, 2020 ). Both studies by Chandiramani and Sharma (2018) and Kimpton et al (2019) show the high level of Facebook usage by women compared to men.…”

Section: Literature Review and Hypothesis Developmentmentioning

confidence: 99%

COVID-19 Paradox: The Role of Privacy Concerns and Ad Intrusiveness on Consumer’s Attitude Toward App Usage Behavior

et al. 2022

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The COVID-19 pandemic has changed lives in an unprecedented way. The most notable and urgent requirement to combat the epidemic was to transform the way human interacts with each other. The adherence to maintaining social distance has given an upsurge to the increased usage of mobile app users. This change in human interaction for fulling their basic to social to work needs through the intervention of app usage has led to privacy concerns by users. By keeping in view the changing dynamics of the way society works, this study is an endeavor to investigate gender differences of ad intrusive and privacy concerns on app usage behavior. Employing a quantitative research design, 371 respondents were surveyed using through an online structured questionnaire. Data were analyzed by using partial least square structural equation modeling (PLS-SEM). Results suggest that advertising intrusiveness and privacy concerns are significant in determining the consumer’s attitude toward App usage, and a positive attitude toward App usage results in App usage behavior. However, gender’s moderating role in attitude toward app usage and app usage behavior is insignificant for this study. The study provides a more comprehensive understanding and complements prior insights on ads intrusiveness and privacy concerns toward app usage.

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“…Privacy protection technology offered by service providers allows users to make personalized technological choices to guarantee the safety of their personal data online ( Duan and Wang, 2015 ). OHCs that adopt privacy protection technology can decrease the risk of unauthorized or improper personal data access, thus reducing their users’ data vulnerability ( Van der Schyff et al, 2020 ). Some privacy protection technologies can also maintain the anonymity of users’ data and allow them to adjust the level and scope of personal data available to other parties ( Wang and Li, 2021 ).…”

Section: Conceptual Model and Hypothesesmentioning

confidence: 99%

The Impact of Data Vulnerability in Online Health Communities: An Institutional Assurance Perspective

2022

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In the last few years, online health communities (OHCs) have experienced rapid development due to advances in technology and the COVID-19 pandemic. However, the sensitive nature of medical information has also raised concerns from users about their privacy and reduced their intention to use OHCs. Considering the critical role of data privacy, this study explored the effect of data vulnerability on OHC users. Using online survey data collected from 438 OHC users in China, we found that data vulnerability significantly reduced psychological comfort, while the latter enhanced continuance intention. We also found that psychological comfort negatively mediated the impact of data vulnerability on continuance intention. Institutional assurance approaches, namely privacy policy, privacy protection technology, industry self-regulation, and government legislation, were also found to mitigate the negative impact of data vulnerability on psychological comfort. This study not only contributes to the data privacy, psychological comfort, and institutional assurance literature but also offers suggestions for OHC stakeholders.

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Privacy risk and the use of Facebook Apps: A gender-focused vulnerability assessment

Cited by 7 publications

References 52 publications

An Integrated Model of Social Media Brand Love: Mediators of Brand Attitude and Consumer Satisfaction

An Integrated Model of Social Media Brand Love: Mediators of Brand Attitude and Consumer Satisfaction

COVID-19 Paradox: The Role of Privacy Concerns and Ad Intrusiveness on Consumer’s Attitude Toward App Usage Behavior

The Impact of Data Vulnerability in Online Health Communities: An Institutional Assurance Perspective

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