Quantitative decision-making model to analyze the post-disaster consumer behavior

Dulam, Rithika; Furuta, K.; Kanno, Taro

doi:10.1016/j.ijdrr.2021.102329

Cited by 15 publications

(5 citation statements)

References 13 publications

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“…Consumer panic buying has been mainly studied by economists, psychologists and sociologists, who usually using questionnaire surveys to collect empirical data [6], and then using structural equation modeling [7,8] to understand the relationship between factors influencing consumer panic buying and behavior, and proposing recommendations to mitigate consumer panic buying behavior [9]. Although these studies can theoretically explain the causes of consumer panic buying phenomenon, they cannot restore the overall change process of panic buying phenomenon from brewing to development and then back to normal level.…”

Section: Literature Reviewmentioning

confidence: 99%

An Multi-agent-based Model for Consumer Panic Buying Behavior

Zhang¹

2023

FBEM

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With the increase of natural disasters and man-made threats, panic buying phenomenon is also on the rise, causing serious impacts on social stability, economic order, business management and consumer psychology. In this study, multi-agent-based simulation (MABS) approach is used to construct a consumer panic buying behavior model to capture the dynamics of consumer behavior and demand volatility, and to quantitatively analyze the characteristics of consumer panic buying behavior in different supply level.

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Section: Literature Reviewmentioning

confidence: 99%

An Multi-agent-based Model for Consumer Panic Buying Behavior

Zhang¹

2023

FBEM

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“…Принятие решения о покупке исследовалось также в работе Rithika Dulam, Kazuo Furuta, Taro Kanno, результатом которой стало формирование количественной модели принятия решений покупателями [12].…”

Section: обзор литературыunclassified

Consumer behavior transformation in the digital economy on the basis of quantitative analysis

Akhmetova

Kozhamkulova

Kim

2022

jour

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In the context of digital transformation and the changing geopolitical situation, the issue of studying changes in consumer behavior is of particular importance. The consequences of geopolitical events, as well as the spread of global trends, have a direct impact on the acceleration of changes in consumer behavior during the decision to purchase, as well as its completion. Active digitalization of the economic sphere, including the intensive development of e-commerce, is singled out as a separate factor influencing the transformation of consumer behavior. The purpose of this article is to analyze the main trends in the transformation of consumer behavior in the Republic of Kazakhstan, based on a quantitative assessment of the data of the field study, as well as identifying common trends in the market situation of global consumer preference. As a result of the survey of consumers and expert interviews were obtained quantitative expressions, confirmations of the main hypotheses, as well as identified the significant modern factors affecting the transformation of consumer behavior. The obtained variable influencing factors were also evaluated by means of direct correlation analysis, both Kazakh and global trends in consumer behavior were evaluated. On the basis of the obtained data, the authors offer recommendations in the sphere of business support and development under conditions of dynamic transformation of consumer behavior. The results of the study can be used by Kazakh FMCG and retail companies, online stores, marketplaces both in building strategies for online commerce, and in the study of modern consumer behavior, as well as in the formation of trade marketing policy. In addition, the data can be applied point by point when launching marketing advertising campaigns and other tactical decisions.

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“…Consumer behavior "attempts to understand both individually and in groups about buyer decision-making processes" (Zhao et al 2021, p.101591). It is suggested that the best way of understanding consumers' behavior is investigating about their decision-making process first (Dulam et al 2021). Decision making process compromises various dynamics such as effort, money, time, disposal or consumption of products and therefore it is highly influenced by external and internal factors.…”

Section: Consumer Behavior In Decision Makingmentioning

confidence: 99%

An Agent-Based Modeling Approach for Understanding Drivers of Consumer Decisions on Foreign versus Domestic Products: Case Study of a Local Refrigerator Market

Danaye

Kian

Colmekcioglu

2022

Int. J. Info. Tech. Dec. Mak.

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Despite extensive studies on consumer behavior and decision making, the social influence of consumers on each other has not been widely investigated. To incorporate such interactions, in this study, we propose and apply an agent-based simulation model where consumers are defined as agents. The purchase behavior of each agent is characterized as a function based on the concept of the black-box model for consumer behavior. In particular, we investigate the effect of consumers’ social network and its interaction with the marketing mix parameters (4Ps). A case study of household appliances in a local market is used to demonstrate how the dynamics of preferences between domestic and foreign brands occurs. The simulation model is used to examine the effect of eight scenarios related to these interactions. The obtained results are compared and the most important factors are determined as product features and price.

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Quantitative decision-making model to analyze the post-disaster consumer behavior

Cited by 15 publications

References 13 publications

An Multi-agent-based Model for Consumer Panic Buying Behavior

An Multi-agent-based Model for Consumer Panic Buying Behavior

Consumer behavior transformation in the digital economy on the basis of quantitative analysis

An Agent-Based Modeling Approach for Understanding Drivers of Consumer Decisions on Foreign versus Domestic Products: Case Study of a Local Refrigerator Market

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