2024
DOI: 10.4018/979-8-3693-7673-7.ch006
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Quantum Leap in Customer Persona Development

Pratik More,
Shiva Sai Kiran Pothula

Abstract: Quantum Artificial Intelligence offers a new avenue in enhancing customer personas through the combination of quantum computing and AI to process large files in parallel computing. This chapter describes how QAI enables real-time updates of customer profiles in real synchrony with dynamic behaviors, preferences, and practices. Quantum machine learning enhances both sentiment analysis and predictive modeling with the help of natural language processing, which enables high personalized experiences for businesses… Show more

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