Re-examining perceived usefulness and ease of use in online booking

Küçükusta, Deniz; Law, Rob; Besbes, Alia; Legohérel, Patrick

doi:10.1108/ijchm-09-2013-0413

Cited by 142 publications

(111 citation statements)

References 36 publications

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“…Low levels of ease of use generate errors and such errors increase feelings of distrust and discourage future transactions. In e-commerce, ease of use influences perceived competence and trust (Flavi an et al, 2006;Kucukusta et al, 2015). It is expected that if an OSN website is easy to use and navigate, users will tend generate trust to the website.…”

Section: Perceived Ease Of Use and Belief In Integritymentioning

confidence: 98%

“…Ajzen (1974, 1975) suggest that subjective norms exert pressures on an individual to complete a specific behavior. The theory of reasoned action asserts that individuals' behavioral intentions are determined by their attitude toward the behavior and their subjective norm (Kucukusta, Law, Besbes, & Legoh erel, 2015). Ajzen (1991) defines subjective norm as "the perceived social pressure to perform or not to perform the behavior in question" (p. 188).…”

Section: Perceived Ease Of Use and Subjective Normsmentioning

confidence: 99%

See 1 more Smart Citation

Consumer perception of knowledge-sharing in travel-related Online Social Networks

et al. 2016

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Section: Perceived Ease Of Use and Belief In Integritymentioning

confidence: 98%

Section: Perceived Ease Of Use and Subjective Normsmentioning

confidence: 99%

Consumer perception of knowledge-sharing in travel-related Online Social Networks

et al. 2016

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“…During the pre-trip stage, tourists consume contents for their travel decision-making [47]. Tourists use STTs for their tourism information search [48], products and service booking [49], and online travel commerce [50]. After their trips, tourists may share their experiences, products, and services by means of photos, comments, and reviews, which can be accessed by others [51].…”

Section: Communication Factors Affecting the Travelers Intention To Umentioning

confidence: 99%

Communication Factors Affecting Tourist Adoption of Social Network Sites

Gebsombut

2019

Sustainability

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Smart tourism technologies (STTs) are technological media that tourists apply in various stages of the tourism decision-making process. The purpose of this study was to explore how the communication elements of social network sites (SNSs), as a part of STTs, enhance tourists' motivation and usage intention. A structural framework based on communication elements and the uses and gratification theory with regard to SNSs usage was developed and investigated. An online survey was employed for the data collection, and structural equation modeling was used in the hypotheses analysis. The findings indicated that Internet self-efficacy, information quality, and systems quality trigger the information-seeking motive while service quality and source credibility positively determine the relationship maintenance motive. The information-seeking motive, entertainment motive, relationship maintenance motive, and Internet self-efficacy positively influence the intention to use SNSs for trips. New findings were found in terms of the relationship between the motives. The information-seeking motive and relationship maintenance motive influence the entertainment motive. Moreover, the relationship maintenance motive influences the information-seeking motive.Sustainability 2019, 11, 4198 2 of 13 their travel experience. Moreover, increasing tourist satisfaction through ICT has become a tourist destination's aim [8] because tourism services in all travel stages affect tourists' evaluation [9]. Gretzel et al. [3] mentioned that ICT smart systems assist travelers in their travel decision-making processes including (1) predicting tourists' needs and providing recommendations before the trip; (2) presenting information and services for tourists' on-site experiences; and (3) allowing tourists to share their travel experiences, which also provide other tourists with information for their decision-making processes. Furthermore, smart tourists provide information that is important for businesses who search for meaningful tourism experiences [3] because businesses can adjust themselves according to customers' needs.However, few studies on STTs have focused on the motives to use the technologies and relationship between the motives. Due to the various combinations of ICT technologies, it may be complicated to study STTs as a whole. Thus, this study focused on social network sites (SNSs), which tourists could gather and provide travel information on the same platform. SNSs can help businesses achieve a sustainable relationship with their key customers, as they provide two-way communication, especially cultural products in which many tourism products are cultural-based. Hence, SNSs are suitable for generating the rapid circulation of cultural products on the Internet [10]. Since tourists may use social network platforms for their travel decision-making process, it is, therefore, necessary to gain a better understanding of the relationship between communication elements, tourists' motivation, and their intention to use the media for their trip. Thu...

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“…Robey (1979) theorized that a system that does not help users perform their jobs is not likely to be received valuably, in spite of careful implementation efforts. Prior research provides the theoretical premises that underlie the relationship between perceived usefulness and user acceptance (e.g., Davis et al, 1989) and substantial empirical evidence was found in support of the significant impact of perceived usefulness on behavioral intentions (e.g., Calisir, Gumussoy, Bayraktaroglu, & Karaali, 2014;Davis, 1989;Davis et al, 1989;Kim & Lee, 2014;Kucukusta, Law, Besbes, & Legohérel, 2015;Rana, Dwivedi, Williams, & Weerakkody, 2015;Venkatesh & Davis, 1996). Similarly, studies (e.g., Joo et al, 2011;Kim & Lee, 2014;Rai, Lang, & Welker, 2002;Seddon, 1997) establishing IS success have theorized the relationship between perceived usefulness and user satisfaction.…”

Section: Hypotheses Developmentmentioning

confidence: 99%

Using Clickers in a Large Business Class

Rana

Dwivedi

2015

Journal of Marketing Education

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As more and more institutions are integrating new technologies (e.g., audience response systems such as clickers) into their teaching and learning systems, it is becoming increasingly necessary to have a detailed understanding of the underlying mechanisms of these advanced technologies and their outcomes on student learning perceptions. We proposed a conceptual model based on the technology acceptance model to understand students' use behavior and satisfaction with clickers. The valid response from 138 second-year business students of Digital Marketing module taught in a British university, where clickers are extensively used in the teaching and learning process, made the basis for data analysis. The results provided a strong support for the proposed model with a reasonably adequate variance (i.e., adjusted R 2 ) of 67% on behavioral intentions and sufficiently high variance on use behavior (i.e., 86%) and user satisfaction (i.e., 89%).

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Re-examining perceived usefulness and ease of use in online booking

Cited by 142 publications

References 36 publications

Consumer perception of knowledge-sharing in travel-related Online Social Networks

Consumer perception of knowledge-sharing in travel-related Online Social Networks

Communication Factors Affecting Tourist Adoption of Social Network Sites

Using Clickers in a Large Business Class

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