This article explains how the means of recruiting political parties in finding candidates for regional head in Sigi Regency. And how role models can influence the way people think in choosing. This study uses a qualitative method, by collecting data in the form of statements, behaviors and events through the use of observation methods, in-depth interviews, focus discussion groups, and searching for complementary materials from document data obtained to be analyzed as a relevant unit of information based on this research study. The results showed that even though the candidates were nominated by political partie the election 2015 in Sigi Regency, the candidates still represented their communities based on their religious identity. Each candidate for regional head who does not meet the qualifications or does not pass the administrative selection at the General Election Commissions of Sigi Regency each has a distinctive feature, namely a religious identity. The people of Sigi Regency seem to be more interested in the figures who will run for themselves than the political parties that carry them.