Researching the local community's satisfaction with the manifestation, International Carnival of Vrnjci

Abstract

The International Carnival of Vrnjci is a manifestation that has been organized for 15 years in Vrnjačka Banja. As a manifestation that gathers a large number of tourists and visitors, besides its positive impacts, attention should be paid to the level of satisfaction of the local population in Vrnjačka Banja with this manifestation, which is the aim of this paper. In addition, the paper examines the existence of a statistically significant difference in the level of local population's satisfaction with this manifestation depending on their different socio-demographic characteristics. A survey method was applied to a sample of 300 respondents. Descriptive statistical analysis, independent sample t-test and one-factor analysis of variance (ANOVA) were used to process the collected responses. The results of the research showed that there is a statistically significant difference in the level of satisfaction with the Carnival of Vrnjci between respondents of different gender, as well as that the level of satisfaction of the respondents influenced by professional status, length of residence in Vrnjacka Banja and the connection between the respondent's job and tourism.

Characteristics of Tourists and Frequency of Travel in Serbia

“…Based on this, it can be said that tourism greatly affects the growth of employment, growth of domestic demand, the inflow of foreign currency from abroad, the growth of wages, promotes the development of less developed regions and has a positive effect on the industries connected with it (Đorđević et al, 2021;Milićević et al, 2013;Selimi et al, 2017). At the global level, tourism is one of the fastest-growing industries (Alkier et al, 2020) and it contributes to accelerated economic growth as it generates exports worth 1.7 trillion dollars, and in addition, one in ten jobs is related to tourism (UNWTO, 2019).…”