The Doctrine of Food Security of the Russian Federation which was adopted on January 20th, 2020 which he obtained the level of self-sufficiency in the seeds crop of agriculture from domestic section should be at least 75%. The Volgograd region is a large agricultural region of Russia, which produces about 70% of agricultural crops from agricultural products in the region where various crops are grown, which provide most of the oilseed crops with sunflower. It was determined that its crops negatively affect the ecological situation in the region; safflower, which has up to 35% oil in oilseeds, could serve as an alternative crop. At the same time, in arid regions, forage production requires optimization, and for a variety of rations for farm animals, it is possible to use thornless safflower varieties, which are grown for green fodder and for obtaining meal, after extracting oil from safflower oilseeds. The usefulness of safflower meal for farm animals, containing up to 55 feed units, is confirmed by foreign researchers in their works. So, when feeding lambs, the color of the meat increases while the linoleic acid in it increases. The researchers state that the addition of 15% safflower seeds improves the sensory properties of lamb meat and also improves the quality of the meat. The factors of choosing a competitive focusing strategy for farms that cultivate a niche crop of safflower are considered. In 2020, 16 varieties of crops were included in the State Register of Breeding Achievements, of which 4 are breeding of the Federal Research Center of Agroecology of the Russian Academy of Sciences, 2 of them have no thorns and are suitable for obtaining green mass from safflower crops, up to two mows per season. The supply and demand in the market, market factors of their change have been studied. The economic efficiency of the cultivation of dyeing safflower for seeds and commercial purposes has been calculated.