Compound that is a novel tetradentate Schiff base ligand [(3,4-bis(((E)-4-(diethylamino)-2-hydroxybenzylidene)amino)phenyl)(phenyl) methanone] (1), 4-(diethylamino) It was synthesized by the reaction of (3,4-diaminophenyl)(phenyl)methanone with -2-hydroxybenzaldehyde. Complex reactions with Co(II) (1a), Cu(II) (1b) and Ni(II) (1c) metals were prepared based on the obtained Schiff base ligand. The synthesized Schiff base and its Ni(II), Cu(II) and Co(II) complexes were featured using FT-IR, UV-vis, photoluminescence, mass and 1H and 13C-NMR spectroscopy. The characterization processes show that the tetradentate Schiff base compound coordinates with metal ions, oxygen of the hydroxyl group and nitrogen of the azomethine group.