Fucoid forests are areas dominated by marine brown seaweed in the taxonomic order Fucales that, like the better‐known marine foundation species—corals, kelps, seagrasses, salt marshes, and mangroves—are threatened by anthropogenic stressors. Fucoid forests are fabulous and important because they, like the better‐known marine foundation species (i) span large areas, bioregions, and ecosystems, (ii) provide ecological functions such as high productivity, biodiversity, and habitat for iconic and endemic species, and (iii) support a variety of ecosystem services, like commercial fisheries, regulation of nutrients and carbon, and cultural values. Fucoid forests are, based on a new citation analysis, forgotten worldwide, because they are described orders of magnitude less than the better‐known marine foundation species, in ecology and marine biology textbooks, in Google Scholar and Scopus databases over scientific literature, and in recent reports and reviews about seaweed forests. Fucoid forests would be less forgotten if more people acknowledge their biological importance and societal value more often and equate their importance to that of the better‐known marine foundation species. To decrease the knowledge gap between fucoids and the better‐known foundation species, researchers and science communicators could join forces under a broad “fucoid umbrella,” establish stronger online presences, coordinate and collaborate on publications, and produce free eye‐catching non‐technical materials for teachers, managers, politicians, grass‐root organizations, philanthropists, and funding agencies.