“…Previous studies examine CCA among SMEs (i.e., Forootani et al, 2022;Gui et al, 2021). These studies use key predictors of CCA such as top management support, quality of service, perceived cost-benefit, relative advantage, privacy, perceived concern, cloud flexibility (Gui et al, 2021), behavioural intention, challenges, and opportunities (Athambawa et al, 2022), marketing effort, organizational readiness, perceived ease of use, perceived usefulness, technological benefits (Forootani et al, 2022). Nevertheless, they disregard the effects of some vital variables such as cost, quality, cloud providers' support, and server position on the intent for CCA.…”