Sistem Pendukung Keputusan Pemilihan Lokasi Dan Evaluasi Lokasi Pemasaran Produk (Gula) Menggunakan Metode Ahp  (Studi Kasus : PT.MADUBARU)

Irawan, Riki; Winiarti, Sri

doi:10.26555/jifo.v9i2.a2962

Cited by 3 publications

(2 citation statements)

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“…This model is also implemented and tested only to 3 different seller stakeholders, namely fashion seller, culinary seller, handicraft seller. So that the recommendations given will be more suitable when compared to respondents who are only one person [27]. It is certain that the results will differ if those who do the assessment outside the 3 types of creative industries business.…”

Section: Discussionmentioning

confidence: 99%

Implementation of Recommendation Model for Determining the Marketing Area Location of Creative Industry Products

Wahdiniwaty¹,

Setiawan²,

Wahab³

2018

Proceedings of the International Conference on Business, Economic, Social Science and Humanities (ICOBEST 2018)

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Marketing of products from the creative industry needs to be done by the business actors by looking at several aspects, including the selection of locations or places to market their products. This research was conducted to provide a model that can be used by business actors in determining the most appropriate location to market their products. The model has been implemented using Analytical Hierarchy Process method and has been tested to several business actors. Tools used to perform the analysis process Expert Choice. The recommended location weight difference occurs because each business actor, and the type of industry have different perceptions in the interest rating. The result obtained in this research is a model created can be used to assist business actors in determining which location is most appropriate to market products of creative industries.

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Section: Discussionmentioning

confidence: 99%

Implementation of Recommendation Model for Determining the Marketing Area Location of Creative Industry Products

Wahdiniwaty¹,

Setiawan²,

Wahab³

2018

Proceedings of the International Conference on Business, Economic, Social Science and Humanities (ICOBEST 2018)

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“…Rancang bangun Sistem Pendukung Keputusan membutuhkan metode analisis, metode Analytical Hierarchy Process (AHP) dapat digunakan untuk membantu menganalisis penentuan lokasi tersebut. Penggunaan metode AHP dalam penentuan lokasi pernah dilakukan oleh Irawan [2] yang menggunakan Metode AHP untuk menentukan lokasi Pemasaran (Gula) yang direkomendasikan lokasi terbaik serta mengevaluasi lokasi lama untuk mengetahui apakah dilanjutkan atau tidak sebagai lokasi pemasaran.…”

Section: Pendahuluanunclassified

Penggunaan Metode Analytical Hierarchy Process Dalam Pemilihan Lokasi Mangrove Park

Mustika¹

2017

klik

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“Loku” application for culinary location determination

Mustika

Sutrisno

Wibawanti

et al. 2019

J. Phys.: Conf. Ser.

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Sistem Pendukung Keputusan Pemilihan Lokasi Dan Evaluasi Lokasi Pemasaran Produk (Gula) Menggunakan Metode Ahp (Studi Kasus : PT.MADUBARU)

Cited by 3 publications

References 0 publications

Implementation of Recommendation Model for Determining the Marketing Area Location of Creative Industry Products

Implementation of Recommendation Model for Determining the Marketing Area Location of Creative Industry Products

Penggunaan Metode Analytical Hierarchy Process Dalam Pemilihan Lokasi Mangrove Park

“Loku” application for culinary location determination

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