2015
DOI: 10.32508/stdj.v18i4.967
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Small and medium sized enterprises: clustering and owner manager’s typology

Abstract: SMEs are established and managed by owner managers. Their personality traits, demographics impact the enterprise’s managerial system and performance. This study aims at clustering the SMEs to find out the clustering structure via these stated above factors, then, defining a set of criteria to recognize the owner managers’ typology and predicting the enterprise performance. Clustering method has been applied to analyze 240 enterprises into 3 clusters differentiating with each other basing on the personality tra… Show more

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