2020
DOI: 10.3390/su12104174
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Social Feedback Loop in the Organic Food Purchase Decision-Making Process

Abstract: To ensure the food industry continues to grow, it is vital to properly understand the factors that impact the purchasing of organic food. Research offers ambiguous findings about what drives consumers to decide to purchase food labeled as organic. This study advances the current theories on organic food-purchasing behavior, which overlook the importance of the two-way interaction of social norms and individual behavior, suggesting that the role of social norms may have been simplified. We suggest the causal pr… Show more

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Cited by 9 publications
(7 citation statements)
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“…To our understanding, family structure has no significant influence on consumers' fast food purchasing decisions, that is, the influence of family structure has not been explored in this way before. According to [50], family structure has little effect on attitudes.…”
Section: Moderating Effect Of Family Structure On the Relationship Between Attitudes Toward Fast Food And Fast Food Purchasingmentioning
confidence: 99%
“…To our understanding, family structure has no significant influence on consumers' fast food purchasing decisions, that is, the influence of family structure has not been explored in this way before. According to [50], family structure has little effect on attitudes.…”
Section: Moderating Effect Of Family Structure On the Relationship Between Attitudes Toward Fast Food And Fast Food Purchasingmentioning
confidence: 99%
“…The TPB and the extended TPB incorporating personal norms have effectively been applied in organic food consumption (Aertsens et al, 2009). For example, PBC has been confirmed to directly affect organic food consumption behaviour (Ogorevc et al, 2020). Furthermore, personal norms are confirmed as significant predictors of organic food consumption intention or behaviour (Koklic et al, 2019).…”
Section: The Theory Of Planned Behaviour (Tpb)mentioning
confidence: 99%
“…The leverage realms can be seen as relating to each other within a nested hierarchy (Abson et al 2017;Davelaar 2021;O'Brien 2018). Regarding feedback, we also included social feedback, meaning the initiation of change through feedback loops between individual and collective norms, behaviors and actions in the social sphere (Ogorevc et al 2020). Social feedback, too, can result in reinforcing or dampening social feedback loops.…”
Section: Operationalization Of the Analytical Frameworkmentioning
confidence: 99%