“…Personal rela#onships facilitate the iden#fica#on of new market opportuni#es (Manolova et al, 2010;Ellis, 2011;Kon#nen and Ojala, 2011;Harris andWheeler, 2005, Chandra et al, 2009;Crick and Spence, 2005;Komulainen, Mainela and Tah#nen, 2006;Sharma and Blomstermo, 2003). However, most of the literature focuses on the role of interna#onal, or cross-border networks and personal rela#onships.…”