Sourcing store brand from the national brand manufacturer or the outside contract manufacturer: Roles of different logistics modes of national brand

Tian, Jiaqi; Liu, Yang; Zhang, Qi

doi:10.3934/jimo.2024136

JIMO

2025

DOI: 10.3934/jimo.2024136

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Sourcing store brand from the national brand manufacturer or the outside contract manufacturer: Roles of different logistics modes of national brand

Jiaqi Tian,

Yang Liu,

Qi Zhang

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Sourcing store brand from the national brand manufacturer or the outside contract manufacturer: Roles of different logistics modes of national brand

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References 42 publications

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