“…These technologies contribute to aligning products with specialized market niches, characterized by quality standards (Gómez and Espinosa 2017 ), the traceability of bioactive compounds (Meerod et al 2020 ), being organic, engaging in fair trade, being ecological, providing origin appellation, and engaging in best manufacturing practices (García et al 2017 ). Likewise, specialized market niches promote innovation in the food sector (juices, biscuits, sauces, desserts, preserves, herbal teas, wines, and jams) (Cervera-Chiner et al 2021 ), feed sector (molasses, feed blocks, dietary supplements, and soil amendments) (Raza et al 2021 ), energy sector (biomass and second-generation biofuels) (Raut and Bhagat, 2021 ), cosmetics (beauty creams, lipstick, scrub creams, and powder make up) (Chinnadurai 2017 ), and pharmaceuticals (Chinese traditional medicine, policosanol-based products, and antioxidant and anticancerogenic products) (Weerawatanakorn et al 2019 ).…”