“…In the area of Business Management, the works found focused their actions on satisfying the interests of their Stakeholders, through the maintenance and reinforcement of values and strategic guidelines (Mission and Vision, Values and Objectives) as a value proposition ( Behan, 2021 ; Falkenstein, Hommel, Snelson-Powel, & Annie, 2022 ; Ungheri, Lelis, Soares, Ferreira, & Da Silva, 2021 ; Badawood, 2021 ; - Tawaha, 2021 ), agility in responses, the importance of accounting data and the approximation between administration and teachers and other employees and other types of actions, as a way to streamline strategic actions and reduce costs, prioritizing activities, without prejudice to the quality of the service ( Tomé and Gromova, 2021 ; Ihnatova et al, 2021 ; Ng, 2021 ; Makgahlela et al, 2021 ), for the importance of the strategy based on institutional Information and Communication Technology, using social media as a strategic communication tool ( Al-Youbi et al, 2020 ; H ashim et al, 2022), in addition to the impacts of the pandemic on social responsibility activities and actions ( Rababah et al, 2021 ).…”