Techniques and technologies to board on the feasible renewable and sustainable energy systems

Nastasi, Benedetto; Markovska, Nataša; Pukšec, Tomislav; Duić, Neven; Foley, Aoife

doi:10.1016/j.rser.2023.113428

Cited by 10 publications

(3 citation statements)

References 134 publications

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“…Sustainable marketing strategies should also reflect the company's commitment to innovation and continuous improvement in sustainability practices. Showcasing investments in research and development, adoption of cutting-edge technologies, and efforts to improve sustainability performance can position the company as a leader in sustainable energy [202][203][204] . Energy companies can engage in policy advocacy and thought leadership to shape a more sustainable energy future.…”

Section: Sustainable Marketing Practices Of Energy Companiesmentioning

confidence: 99%

Sustainability marketing strategies for the energy sector: Trends, challenges, and future directions

Durmus Senyapar

2024

Environ. Soc. Psychol.

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This study delves into the complex dynamics of sustainable marketing within the energy sector, aiming to unravel the intersection of sustainability principles and marketing strategies that promote environmental stewardship, economic viability, and social equity. Through exploratory qualitative research, the study uncovers critical trends in sustainable marketing, addressing the challenge of aligning strategies with environmental, economic, and social goals. A strategic shift is observed in integrating renewable energy sources, emphasizing environmental benefits and global alignment with sustainability goals. Transparent communication and ethical practices are pivotal, fostering consumer trust and authentic storytelling and establishing a foundation for a trustworthy energy sector. The emphasis on energy efficiency solutions and digital marketing platforms contribute to an informed and empowered consumer base. Customizable energy solutions, incentive programs, collaborative campaigns, and sustainable branding enhance market appeal, reinforcing economic benefits and positioning companies as leaders in transitioning to a sustainable energy future. The critical findings highlight integrating renewable energy sources, a shift towards transparency and ethical marketing practices, promoting energy efficiency solutions, leveraging digital platforms, offering customizable solutions, and engaging in collaborative campaigns with sustainable branding. Synthesizing these findings, the study provides a holistic perspective on strategies contributing to a resilient and eco-conscious future in the energy sector. Energy companies can leverage these insights to refine marketing strategies, align with global sustainability goals, foster consumer trust, and position themselves as leaders in transitioning to a sustainable energy future.

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Section: Sustainable Marketing Practices Of Energy Companiesmentioning

confidence: 99%

Sustainability marketing strategies for the energy sector: Trends, challenges, and future directions

Durmus Senyapar

2024

Environ. Soc. Psychol.

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“…However, in order to clarify conditions of carbon (C) neutrality quantitatively and more reliably [21][22][23][24][25][26][27][28][29][30][31][32][33][34], it became necessary to model the annual natural C cycle globally and to consider its changes as a result of steadily growing large-scale biomass strategies [35][36][37][38][39][40][41][42][43]. Because a recent publication [44] found much interest in readership [45][46][47][48][49][50][51][52][53][54][55], this article dwells still deeper into the dynamism of C flows and their alterations after biomass fuel extraction from the natural C cycle.…”

Section: Motivationmentioning

confidence: 99%

How to Compute Whether Biomass Fuels Are Carbon Neutral

Ahamer

2024

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Based on recent interest and on the importance of the ongoing climate change catastrophe, this article provides the basics of global carbon cycle modelling as required for the assessment of the degree of carbon neutrality of biomass energy, and its underlying dynamics. It is aimed at clarifying the question “Are biomass fuels carbon neutral?”. The “Combined Energy and Biosphere Model” (CEBM) computes annual carbon flows including growth and decay of plants on 2.5 × 2.5° grid elements of the continents’ surface and offers detailed results on the changes of after implementation of large-scale biomass energy strategies worldwide. The main (and possibly unexpected) effect is the long-term depletion of the soil organic compartment after extraction of biomass fuels. When comparing CEBM model runs using (i) biomass energy sources and (ii) carbon-free energy sources (such as solar or wind), it becomes quantitatively clear already on the theoretical level (i.e., even without taking into account efficiency losses) that biomass is only “half as carbon neutral” as ideally assumed, to express a rule of thumb—mainly because of soil carbon depletion. Still, biomass energy will play an important role when fighting global warming, even if efforts to lower energy demand are preferable as a fundamental strategy.

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“…Multiple research issues have emerged in recent years due to the necessity to make the "Great Reconfiguration" happen in practice at an accelerated pace. Examples include the issue of creating a participatory energy transition considering energy democracy and energy citizenship problems [2], the potential conflict between a rapid and inclusive energy transition process [3] as well as the need for skills deployment to enable a "just" transition [4], and the socio-technical problem of designing energy communities [5] which need to operate in different ways compared to traditional solutions [6] and that can be used as a means to foster technological innovation [7], while considering the issue of Energies 2024, 17, 881 2 of 22 techno-economic optimisation [8] of potential design solutions. At the same time, the use of empirically grounded data-driven technology forecasts [9] and energy analytics [10] for planning and policies is becoming more and more necessary to turn data into actions.…”

Section: Introductionmentioning

confidence: 99%

Interpretable Data-Driven Methods for Building Energy Modelling—A Review of Critical Connections and Gaps

Manfren,

Gonzalez-Carreon,

James

2024

Energies

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Technological improvements are crucial for achieving decarbonisation targets and addressing the impacts of climate change in the built environment via mitigation and adaptation measures. Data-driven methods for building performance prediction are particularly important in this regard. Nevertheless, the deployment of these technologies faces challenges, particularly in the domains of artificial intelligence (AI) ethics, interpretability and explainability of machine learning (ML) algorithms. The challenges encountered in applications for the built environment are amplified, particularly when data-driven solutions need to be applied throughout all the stages of the building life cycle and to address problems from a socio-technical perspective, where human behaviour needs to be considered. This requires a consistent use of analytics to assess the performance of a building, ideally by employing a digital twin (DT) approach, which involves the creation of a digital counterpart of the building for continuous analysis and improvement. This paper presents an in-depth review of the critical connections between data-driven methods, AI ethics, interpretability and their implementation in the built environment, acknowledging the complex and interconnected nature of these topics. The review is organised into three distinct analytical levels: The first level explores key issues of the current research on the interpretability of machine learning methods. The second level considers the adoption of interpretable data-driven methods for building energy modelling and the problem of establishing a link with the third level, which examines physics-driven grey-box modelling techniques, in order to provide integrated modelling solutions. The review’s findings highlight how the interpretability concept is relevant in multiple contexts pertaining to energy and the built environment and how some of the current knowledge gaps can be addressed by further research in the broad area of data-driven methods.

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Techniques and technologies to board on the feasible renewable and sustainable energy systems

Cited by 10 publications

References 134 publications

Sustainability marketing strategies for the energy sector: Trends, challenges, and future directions

Sustainability marketing strategies for the energy sector: Trends, challenges, and future directions

How to Compute Whether Biomass Fuels Are Carbon Neutral

Interpretable Data-Driven Methods for Building Energy Modelling—A Review of Critical Connections and Gaps

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