The aim of this chapter is to understand the status quo of academic research on demand and supply management in terms of cause and mitigation strategies during the third industrial revolution and estimate the scope in the fourth industrial revolution. The chapter uses a systematic literature review approach to classify the past studies published in the International Journal of Production Research during the third industrial revolution based on cause and mitigation strategic framework. Similarly, the study estimates the scope in future by brainstorming academicians and practitioners using Q-methodology. This analysis reveals that dependence on technology will simplify tracking of transit inventory and real-time sharing transparency and continuous updating will simplify demand forecasting.