The Effect of Large Discount Store Characteristics and Emotion on Customer Satisfaction and Loyalty: Evaluation of Customer-Based Productivity at Store Level

이정란,; 최빛나,; Lee, Yong-ki

doi:10.15843/kpapr.21.3.200709.185

productivityreview

2007

DOI: 10.15843/kpapr.21.3.200709.185

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The Effect of Large Discount Store Characteristics and Emotion on Customer Satisfaction and Loyalty: Evaluation of Customer-Based Productivity at Store Level

이정란 이정란¹,

최빛나 최빛나²,

Yong-ki Lee³

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The Effect of Large Discount Store Characteristics and Emotion on Customer Satisfaction and Loyalty: Evaluation of Customer-Based Productivity at Store Level

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