The impact of the EEC on the UK food Industry Effects on the Strategies of the UK Food, Drink and Tobacco Manufacturing Companies

Psychological aspects of launching new products

“…The development of the last 100 years or so had lead to enormous changes in the industrialized countries, outlined in Table 1, with pressures on food production and assortment Table 1 The changed world Once -the prayer "our daily bread give us today" -the permanent or recurrent need to satisfy hunger -the dream of the Promised Land, with milk and honey flowing -the health risks of undernutrition, parasites, injurious microbes, poisons, adulteration Now -the pressure to slim -the permanent fight to suppress unwanted appetite -the fulfilment of the Promised Land, the ,,Schlaraffenland" with milk and honey flowing, broiler and -the health risks of overnutrition hamburger flying around [2,3]. But affluance, cheapness and high quality of this food market is connected with poverty, malnutrition and social uprooting of -according to the world bank -1.100 millions.…”

The management of training in multinational corporations: comparative case studies

“…The food and drink industry is the largest single manufacturing industry in the European Union and in the UK it contributes around 2.5 per cent to GDP and 2.4 per cent to employment. The industry improved its position from 9.1 per cent to just under 10 per cent of all production industries’ contribution between 1985 and 1989[1]. MNCs have a significant presence in the industry, including conglomerates of food and non‐food interests.…”

“…MNCs have a significant presence in the industry, including conglomerates of food and non‐food interests. The UK is the home of some of these MNCs, with 13 of the top 20 leading food and drink firms being based there[1, p. 11]..…”

“…In the food processing sector, ten case studies were selected, of which five were divisions or branches of MNCs[7]. The study Training in the UK Food and Drink Sector [1] was part of an investigation into continuous vocational training in the European food and drink sector. It involved six detailed case studies selected with the agreement of the social partners (employers and unions).…”

“…Since the statutory industry training boards were disbanded in 1982, statistics on training expenditure have not been collected. The proportion of employees receiving training increased during the decade from 1980 [1, pp. 22, 25].…”