“…Advertising has been widely studied by previous researchers including: (Setiyaningrum, 2019), (F. Saputra & Mahaputra, 2022b), (Mukhtar, M., Ali, H., & Jannah, 2016), (Arista & Astuti, 2011), (Hardiansyah et al, 2019), (Octavia et al, 2020), (Rony et al, 2020), (Eprianto et al, 2021), (Sulistyanto et al, 2022), (Sudiantini et al, 2019), (Bukhari et al, 2021), (Octavia et al, 2020).…”