The Influence of Marketing Intelligence on Business Competitive Advantage (A Study of Diamond Bank Plc)

Ladipo, Patric Kunle Ade; Awoniyi, Mufutau Akambi; Arebi, Ismail Tubosun

doi:10.7441/joc.2017.01.04

Cited by 30 publications

(16 citation statements)

References 5 publications

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“…Additionally, none of these studies integrates the impact of EFDs with the determinants of tax compliance. Such determinants include the audit effectiveness, fairness in tax procedures and the level of transparency in tax processes (Muhrtala & Ogundeji, 2013; Ade et al, 2017). The current study addresses these knowledge gaps together with the impact of EFDs on tax compliance.…”

Section: Introductionmentioning

confidence: 94%

“…The use of EFDs is essential because it provides a mechanism to link the majority taxpayers with the revenue authority (Kira, 2016;Bostan et al, Accounting and Financial Control, Volume 3, Issue 1, 2019-2021 http://dx.doi.org/10.21511/afc.03 (1).2020.05 2017). The relevance of EFDs is evident in studies by Chege et al (2015), and Kira (2016), who attributed the increase of Value Added Tax (VAT) to the roll-out of EFDs in Tanzania.…”

Section: Introductionmentioning

confidence: 99%

“…Accounting and Financial Control, Volume 3, Issue 1, 2019-2021 http://dx.doi.org/10.21511/afc.03(1).2020.05…”

mentioning

confidence: 99%

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Tax compliance in an EFD-enabled environment: Evidence from a developing economy

Malima

Pillay

Obalade

2021

Accounting and Financial Control

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The focus of this study was to assess the contribution of Electronic Fiscal Devices (EFDs) to ensuring tax compliance among small business owners in the Arusha Region in Tanzania. The study was motivated by the fact that the government of Tanzania has invested effort and funds to ensure that revenue adequately supports development projects. Regardless of effort, there is continued reliance on external sources of funds to support development projects. This poses a question on how the introduction of EFDs would increase tax compliance and eventually impact the government income for development projects. The main objective of the study was to determine whether the rate of using EFDs, the level of transparency, fairness in tax procedures, and the perceived audit effectiveness affect the level of tax compliance. Data was analyzed using descriptive procedures, One Way ANOVA, Chi-Square, and ordinal regression. Findings of the study are as follows: First, fairness in tax procedures, the perceived level of transparency and the rate of EFD use had no impact on the level of tax compliance; second, business and EFD use experience, audit effectiveness, and the use of EFDs in tax audits have impacted tax compliance. The study recommends other government departments to consider adopting relevant technology in operational areas where transparency, fairness and compliance are required. The inclusion of other sectors not currently captured by EFD use will be a step in the right direction.

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Section: Introductionmentioning

confidence: 94%

Section: Introductionmentioning

confidence: 99%

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Tax compliance in an EFD-enabled environment: Evidence from a developing economy

Malima

Pillay

Obalade

2021

Accounting and Financial Control

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“…Safarnia et al (2011) in a study to review competitive intelligence and competitive advantage in industrial estates companies in Kerman city using the same strategic inputs of competitive intelligence found a strong relationship between competitive intelligence of corporate organizations and competitive advantage. Ade, Akanbi, and Ismail (2017) investigated the influence of assessment and hedging against key vulnerabilities on business competitive advantage a case of diamond bank and found a strong direct correlation. The study also found that assessment and hedging firms where they were most vulnerable had significant influence of business competitive advantage.…”

Section: Key Vulnerabilities and Competitive Advantagementioning

confidence: 99%

Key Vulnerabilities and the Competitive Advantage among Commercial Banks in Kenya

Waithaka

2021

2641-0249

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Globalization and technological advancement have in a big way altered the business landscape, making it difficult for banks to sustain competitive advantage. The need to enhance competitiveness has forced banks to consider competitive intelligence not only as a tool to guard against threats but also as a mechanism for discovering new opportunities and trends. Competitive intelligence contributes to continuous improvement of the quality of products, services and solutions offered by banks to their clients as well as increasing a firm’s innovative capability. Key vulnerabilities have been identified as one of the strategic inputs of competitive intelligence that a firm needs to focus on in order to gain and sustain competitive advantage. This paper sought to examine the effect of identification and assessment of key organizational vulnerabilities on the competitive advantage among commercial banks in Kenya. The target population for the study were directors or managers in-charge of planning or strategy in each of the forty banks in the country. Primary data was collected using a semi structured questionnaire. The questionnaire was tested for both validity and reliability and was found to meet the required threshold. A response rate of 77.5% was achieved in the study and this was adequate for analysis. The study found that identification, assessment and hedging against key vulnerabilities had significant effect on the ability of banks to sustain competitive advantage. The study therefore concluded that key vulnerabilities should be identified, assessed and hedged against since they could inhibit a company’s strategy from succeeding in the marketplace. The study recommends that banks should raise the level of use of competitive intelligence in monitoring the competitive landscape to enable early identification and assessment of key vulnerabilities, then take steps to hedge the vulnerable areas from being exploited by rivals to the detriment of the bank. The study further recommends that managers should be continuously assessing the vulnerability of their banks with aim of hedging against attack by rivals.

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“…Marketing intelligence studies show that organizations should understand the importance of continuously monitoring and adapting to their environment in order to increase their businesses' competitive advantage (Ladipo et al, 2017), the evergrowing ubiquity of hard location factors (especially of the traffic infrastructure) led to the fact that soft location factors won in terms of importance. In the circumstance of equivalent infrastructural conditions, the main difference between locations is made by soft location factors.…”

Section: Location Factorsmentioning

confidence: 99%

Systems competing for mobile factors: decision making based on hard vs. soft locational factors

Clodnițchi¹

2017

Management &Amp; Marketing

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The Influence of Marketing Intelligence on Business Competitive Advantage (A Study of Diamond Bank Plc)

Cited by 30 publications

References 5 publications

Tax compliance in an EFD-enabled environment: Evidence from a developing economy

Tax compliance in an EFD-enabled environment: Evidence from a developing economy

Key Vulnerabilities and the Competitive Advantage among Commercial Banks in Kenya

Systems competing for mobile factors: decision making based on hard vs. soft locational factors

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