The Issue of “Context”: Data, Culture, and Commercial Context in Social Media Ethics

Özkula, Suay Melisa

doi:10.1177/1556264619874646

Cited by 9 publications

(8 citation statements)

References 18 publications

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“…Hennell et al (2019) discuss the complex ethical issues involved in the collection of SMD and suggest that researchers maintain a continuous dialogue with relevant ethics committees and other researchers. € Ozkula (2020) believed that one of the central concerns in research ethics in recent years has been how to use the vast amount of data on social media platforms in accordance with ethical norms. It is necessary to establish common approaches to assessing ethical risks (Clark et al, 2019).…”

Section: Literature Reviewmentioning

confidence: 99%

Determining factors of participants' attitudes toward the ethics of social media data research

Cui

Chen

2021

OIR

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PurposeThe purpose of this study was to investigate the participants' attitudes toward the ethical issues caused by collecting social media data (SMD) for research, as well as the effects of familiarity, trust and altruism on the participants' attitudes toward the ethics of SMD research. It is hoped that through this study, scholars will be reminded to respect participants and engage in ethical reflection when using SMD in research.Design/methodology/approachThis study adopted social media users as its research subjects and used Sina Microblog, the world's largest Chinese social media platform, as the example. Based on the 320 valid responses collected from a survey, structural equation modeling was employed to examine the research model.FindingsThe results indicated that altruism, familiarity and trust have significant influences on participants' attitudes toward the ethics of SMD research, and familiarity also influences attitudes through the mediating role of trust and altruism.Originality/valueThis study explored the mechanism underlying the relationship between the determining factors and participants' attitudes toward the ethics of SMD research, and the results demonstrated that the informed consent mechanism is an effective way to communicate with participants and that the guiding responsibility of the platform should be improved to standardize SMD research.

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Section: Literature Reviewmentioning

confidence: 99%

Determining factors of participants' attitudes toward the ethics of social media data research

Cui

Chen

2021

OIR

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“…Briefly, contextual integrity assumes that privacy is related to, and modulated by, the flow of information based on norms that are context-dependant. What context is remains fuzzy, but contextual integrity is based on the notion that individual platforms (e.g., Twitter, Facebook, a workplace) constitute cultural spaces with different practices around privacy and anonymity (Ozkula, 2020 ).…”

Section: Ethical Considerationsmentioning

confidence: 99%

Disruption in the space–time continuum: why digital ethnography matters

Cleland

MacLeod

2022

Adv in Health Sci Educ

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There is increasing interest in the use of ethnography as a qualitative research approach to explore, in depth, issues of culture in health professions education (HPE). Our specific focus in this article is incorporating the digital into ethnography. Digital technologies are pervasively and increasingly shaping the way we interact, behave, think, and communicate as health professions educators and learners. Understanding the contemporary culture(s) of HPE thus means paying attention to what goes on in digital spaces. In this paper, we critically consider some of the potential issues when the field of ethnography exists outside the space time continuum, including the need to engage with theory in research about technology and digital spaces in HPE. After a very brief review of the few HPE studies that have used digital ethnography, we scrutinize what can be gained when ethnography encompasses the digital world, particularly in relation to untangling sociomaterial aspects of HPE. We chart the shifts inherent in conducting ethnographic research within the digital landscape, specifically those related to research field, the role of the researcher and ethical issues. We then use two examples to illustrate possible HPE research questions and potential strategies for using digital ethnography to answer those questions: using digital tools in the conduct of an ethnographic study and how to conduct an ethnography of a digital space. We conclude that acknowledging the pervasiveness of technologies in the design, delivery and experiences of HPE opens up new research questions which can be addressed by embracing the digital in ethnography.

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“…There is a growing case for the importance of understanding context to identify and guide ethical norms [19,[21][22][23]. Limited data demonstrates how users' and researchers' attitudes of social media use vary by research context [24,25], and variations exist across research discipline norms or research ethics board evaluations [19].…”

Section: Introductionmentioning

confidence: 99%

“…On the back end, ethical tensions surround the duality of online research engagement and the surveillance context entailing disclosure to commercial entities via the monetization of clicks [ 27 ]. Some internet frameworks address context using strategies to identify its constructed elements and determine relevance for ethical application (e.g., [ 22, 23 ], summarized by [ 21 ]). A recent research ethics discussion outlined three dimensions by which to understand social media context from a data, cultural, and commercial viewpoint [ 21 ].…”

Section: Introductionmentioning

confidence: 99%

“…Some internet frameworks address context using strategies to identify its constructed elements and determine relevance for ethical application (e.g., [ 22, 23 ], summarized by [ 21 ]). A recent research ethics discussion outlined three dimensions by which to understand social media context from a data, cultural, and commercial viewpoint [ 21 ]. Altogether, these arguments support the exploration and delineation of specific research contexts to inform the ethical use of social media.…”

Section: Introductionmentioning

confidence: 99%

See 1 more Smart Citation

Dementia Research on Facebook and Twitter: Current Practice and Challenges

Hrincu

Joseph

et al. 2022

JAD

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Background: Social media is a powerful tool for engaging diverse audiences in dementia research. However, there is little data summarizing current content exchange in this context. Objective: To inform ethical dementia research engagement on social media, we characterized current practices by analyzing public social media posts. Methods: We retrieved Facebook (2-year period, N = 7,896) and Twitter (1-year period, N = 9,323) posts containing dementia research-related keywords using manual and machine learning-based search strategies. We performed qualitative and quantitative content and sentiment analyses on random samples (10%) of the posts. Results: Top Facebook users were advocacy (45%) and health organizations (25%). On Twitter, academics/researchers were the largest user group. Prevention was the most frequently coded theme (Facebook 30%; Twitter 26%), followed by treatment (Facebook 15%; Twitter 18%). Diagnostics had the highest Facebook engagement. Sharing knowledge was the primary form of content exchange (Facebook 63%; Twitter 80%). Most shared journal articles were peer-reviewed and open access. Emotional tone was overall more positive on Facebook. Justice was a prominent ethics topic regarding inequalities related to identity and intersecting modes of marginalization in dementia research. Conclusion: The findings indicate the importance of social media as an engagement tool of current topics in health research and reveal areas of potential for increased engagement. These data can inform consensus-based best practices for ethical social media application in dementia research.

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The Issue of “Context”: Data, Culture, and Commercial Context in Social Media Ethics

Cited by 9 publications

References 18 publications

Determining factors of participants' attitudes toward the ethics of social media data research

Determining factors of participants' attitudes toward the ethics of social media data research

Disruption in the space–time continuum: why digital ethnography matters

Dementia Research on Facebook and Twitter: Current Practice and Challenges

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