The next frontier in tourism emotion research

Moyle, Brent D; Moyle, Char-lee; Bec, Alexandra; Scott, Noel

doi:10.1080/13683500.2017.1388770

Cited by 80 publications

(47 citation statements)

References 18 publications

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“…This research contributes to the tourism field by exploring how theory from cognitive psychology can be utilized to provide a more nuanced understanding of the tourism experience and vice-versa (Tung and Ritchie, 2011a;Kim and Brown, 2012;Kim J. H et al, 2012;Pearce and Packer, 2013;Torland et al, 2015;Scott et al, 2017;Moyle et al, 2019;Huang et al, 2020). Specifically, this research adds value to the studies on mental processes associated with tourism experiences (Ma et al, 2013(Ma et al, , 2017Campos et al, 2016Campos et al, , 2018Skavronskaya et al, 2019a) and contributes to a better understanding of the role of novelty both an antecedent to, and consequence of, MTEs (Chandralal and Valenzuela, 2015;Mitas and Bastiaansen, 2018;Skavronskaya et al, 2019a).…”

Section: Conclusion Implications and Future Researchmentioning

confidence: 91%

“…Emotions are considered as critical for the delivery of MTEs (Bastiaansen et al, 2019;Skavronskaya et al, 2019b). Strong emotions resulting from a novel experience result in vivid memories, created through the secretion of chemicals including dopamine (Moyle et al, 2019). Recent studies on psychological antecedents of MTEs acknowledge novelty as one of the main dimensions underlying experience memorability (Chandralal and Valenzuela, 2013;Kim, 2014).…”

Section: Novelty Experience Emotion and Memorymentioning

confidence: 99%

“…Previous studies of MTEs have focused on concepts such as motivation (Gnoth and Matteucci, 2014;Prayag et al, 2017;Yoo et al, 2018;Passafaro, 2019), expectations and satisfaction (Tynan and McKechnie, 2009;Kim, 2018), well-being and quality of life (Uysal et al, 2012), as well as emotions and memories (Chandralal and Valenzuela, 2015;Moyle et al, 2019). Psychological antecedents of MTEs include hedonism, involvement, knowledge, refreshment, meaningfulness, and novelty (Chandralal and Valenzuela, 2013;Kim, 2014).…”

Section: Introductionmentioning

confidence: 99%

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The Experience of Novelty and the Novelty of Experience

2020

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In cognitive psychology novelty is an antecedent of attention, emotion, memory, and behavior. However, the relationship between novelty and experience memorability remains conceptually underdeveloped in tourism. This research applies cognitive appraisal theory (CAT) to explore the contribution of novelty and emotion to memorable tourism experiences (MTEs). Seventy-five novel travel episodes were identified through semi-structured interviews. Analysis focused on the antecedent and consequent conditions of novelty. Novel experiences, whether positive or negative, were identified as critical to experience memorability. Novelty could be segmented into trip-related and event-related dimensions. Novelty contributes to how spatial, temporal, and contextual details of tourism experiences are remembered and reconstructed due to the elicitation of intense emotions. Analysis revealed negative experiences deemed as novel were found to be re-evaluated and often remembered as a positive experience. A conceptual model titled "cognitive appraisal of novelty in memorable tourism experiences" is presented for consideration in future research. By applying a retrospective and prospective approach the conceptual model explores the role of novelty through the process of cognitive appraisal, identifying goals, attention, and prior experiences as central for the experience of novelty. Future research should consider the application of recent advance in CAT to advance inquiry on tourism experiences as a psychological phenomenon.

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Section: Conclusion Implications and Future Researchmentioning

confidence: 91%

Section: Novelty Experience Emotion and Memorymentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

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The Experience of Novelty and the Novelty of Experience

2020

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“…We argue that emotions are a core component of experiences, as emotions make experiences memorable. At the same time, emotions are much neglected in the current hospitality, tourism, and leisure literature , although recently there has been a rapidly increasing awareness of the importance of emotions for understanding memorable experiences in this field (Li et al, 2015;Moyle et al, 2017;Skavronskaya et al, 2017)/ Emotions are biologically-based responses to situations that are seen as personally relevant and constitute the main driving force of human behavior (Ekman, 1992). Emotions are expressed at three levels: subjective experience (that is, how people 'feel' them); expressive behavior (how people act them out); and physiology (the bodily changes that accompany emotions, such as increased heart rate and blood pressure, and hormonal changes, amongst others).…”

Section: Emotions Are the Main Building Blocks Of Memorable Experiencesmentioning

confidence: 99%

Emotions as core building blocks of an experience

Bastiaansen

Lub

Mitas

et al. 2019

IJCHM

138

121

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PurposeTo stimulate the discussion in the fields of hospitality, tourism, and leisure on what exactly constitutes "an experience" and how to measure it, we unpack the experience construct into its core constituent elements, namely, emotions. ApproachThe paper reviews insights from psychology and cognitive neuroscience that define experiences as a fine-grained temporal succession of emotions that occur during an experiential episode. Limitations of current methods for measuring experiences are discussed, after which biometric and neuroscientific methods are reviewed that are optimally geared toward measuring emotions as they occur during an experience with fine temporal detail. FindingsAn overview is presented of the available studies within the fields of hospitality, tourism, and leisure that use these methodologies. These studies show that using these methodologies provides a fruitful methodological approach to measuring experiences in real time. Practical implicationsCompanies are constantly seeking to create memorable experiences for their customers. The proposed research methodologies allow companies to get a more fine-grained image of what impacts customers over the course of their experience and to actively integrate the use of emotions into creating experiences, as emotions are key to making them memorable. Originality/valueThe paper sketches the contours of a rapidly emerging framework that unpacks memorable experiences into their constituent element − emotions. It is proposed that this will contribute to a deeper understanding of how consumers experience offerings in the hospitality, tourism, and leisure industry.

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“…Finally, there is the related notion of cognitive absorption, conceptually close to flow (Csikszentmihalyi, 1990), in which five dimensions are distinguished: temporal dissociation, attentional focus, increased enjoyment, personal control and curiosity. Besides these well-established constituent elements of tourist experiences, more recently there has been a growing awareness of the importance of emotions in shaping tourist experiences and in making them memorable (Li, Scott & Walters, 2014;Moyle, Moyle, Bec & Scott, 2017;Skavronskaya et al, 2017). Hooper-Greenhill et al (2003) among others investigated factors that increase the retention of information and enhance learning in the cultural tourism context due to emotional connectedness.…”

Section: Elements Affecting the Visitor Experiencementioning

confidence: 99%

Virtual and Augmented Reality Technologies to Enhance the Visitor Experience in Cultural Tourism

et al. 2019

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Cultural tourism has been identified as an important economic and social contributor worldwide. Main drivers have been linked to an increasing desire for cultural awareness, meaning-creation and learning. An increasing body of research explores the application of VR and AR in this context. While previous studies outline VR and AR as promising technologies to positively influence the visitor experience, these typically do not focus on how such technologies should be built to suit the context or add value to tourists. This study investigates elements affecting the tourist experience in the cultural tourism context from a theoretical perspective by discussing the impact of VR and AR technology on the visitor's learning experience. It offers contributions in the area of cultural tourism and consumer psychology, discussing tourist sites mediated by engaging technologies to enhance the visitor experience. Further research is highlighted in the area of VR and AR development through purpose-driven design

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The next frontier in tourism emotion research

Cited by 80 publications

References 18 publications

The Experience of Novelty and the Novelty of Experience

The Experience of Novelty and the Novelty of Experience

Emotions as core building blocks of an experience

Virtual and Augmented Reality Technologies to Enhance the Visitor Experience in Cultural Tourism

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