“…While we celebrate the extraordinary institution that is the National Health Service (NHS), there is distinct disquiet that the expertise of medical professionals is being devalued and eroded [12,13]. While numbers in treatment have doubled as a result of the National Treatment Agency for Substance Misuse (NTA), quality and outcomes now require urgent appraisal, as well as parity for alcohol treatment which is seriously under‐resourced [5,14].…”