Islamic Perspectives on Marketing and Consumer Behavior
DOI: 10.4018/978-1-4666-8139-2.ch014
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The Perspectives of E-Commerce in Arab Region

Abstract: E-commerce is the technology of realizing business transactions via electronic media. The Internet has presented this media to the degree that business is being more and more made through it. This chapter examined issues such as the scenarios, employment, and recognition of e-commerce, etc. in the Arab Region. Moreover, an extensive literature review has been conducted towards various features of e-commerce. The outcomes of the research, which are presented in this chapter, may shed light to better appreciate … Show more

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