Digital transformation is most often considered in theory and practice without taking into account the peculiarities of economic development, the action of economic trends, political and economic laws. The need to connect the needs of the population with the capabilities of the digital economy as a new technology is obvious, but the fact that digital transformation contributes, on the one hand, to development and progress, and on the other, the emergence of negative processes, the danger of which makes its introduction ambiguous, is also beyond doubt. The study reveals new opportunities for the digital economy of Russia in the context of the implementation of the Strategy for the Development of the Information Society. The article reveals the experience of leading countries that have achieved the greatest results in the development and implementation of effective state innovation economic policies; and how it can be used in shaping Russian regional innovation policies. The authors draw attention to the factors limiting the country's economic growth and ways to overcome this restriction, and propose to form a new mobilization model for managing the digital economy, developed on the basis of domestic digital technologies, transparent processes for their implementation.