2005
DOI: 10.1080/14783360500235850
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The refined Kano's model and its application

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Cited by 234 publications
(201 citation statements)
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“…Kano's model has many applications. The Kano model has the advantages in classifying customer needs [15], [16]. However, trade-offs are sometimes necessary.…”
Section: B Kano and Refined Kano Modelmentioning
confidence: 99%
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“…Kano's model has many applications. The Kano model has the advantages in classifying customer needs [15], [16]. However, trade-offs are sometimes necessary.…”
Section: B Kano and Refined Kano Modelmentioning
confidence: 99%
“…If some service attributes cannot be met simultaneously for technical or financial reasons, the service providers should consider other criteria that have the greatest influence on customer satisfaction. To solve this problem, Yang [16] proposed a refined Kano model by considering the degree of importance of the attributes as a perceived quality by customers. The degrees of importance were classified into two categories.…”
Section: B Kano and Refined Kano Modelmentioning
confidence: 99%
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