The Road as a Sphere-Source of Metaphorical Expansion in the Modeling of the Education System in the Russian Media Pedagogical Discourse

Abstract

The subject of the research in this article is the metaphors with the word "The Road" used in Russian Internet resources devoted to education issues when describing various concepts of the education system. The object of study is the media pedagogical discourse presented by publications in the Russian Internet sources Bulletin of Education and Vesti Obrazovaniya for the period from March 2019 to February 2022. The main method of research is linguistic-cognitive analysis. With regard to the implication of the concept sphere "Education", the image of the road is productive for describing the nature of pedagogical interactions and the state of the education system as a whole, as well as expressing an assessment of development trends in this area. The novelty of the research lies in the fact that for the first time the Russian media-pedagogical discourse is the object of studying metaphorical word usage, representing the conceptual sphere of "Education". The main conclusions of the study are the following provisions. The use of metaphorical nominations with the source sphere "path, road" in the media pedagogical discourse is important when describing the activities of subjects of the education system. These nominations allow us to form a metaphorical model of "Education is a road" with a frame structure of "The right way", "The Wrong way", "Slowing down", "The end of the road". Concretizing and ordering the phenomena and events taking place in the educational environment, media texts actualize metaphors with the source sphere "The Road", where the educational process is perceived as the right or wrong path.