The Trans-Border Co-Operation as the Successful Realization of the "Glokal" Philosophy

Fehérvölgyi, Beáta; Birkner, Zoltán; Péter, Erzsébet

doi:10.32725/det.2012.013

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2012

DOI: 10.32725/det.2012.013

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The Trans-Border Co-Operation as the Successful Realization of the "Glokal" Philosophy

Beáta Fehérvölgyi¹,

Zoltán Birkner²,

Erzsébet Péter³

Abstract: The "glokal" term we use as willing and ability of the individual, group, division, unit, organization, and community to "think globally and act locally".

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Cited by 2 publications

References 14 publications

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Sustainability, creativity and innovation in project management – Model development for assessing organizational performance through projects

Szabó¹

2016

Veztud

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Today a number of studies are published on how organizational strategy is developed and how organizations contribute to local and regional development through the realization of these strategies. There are also many articles dealing with the success of a project by identifying the criteria and the factors that influence them. This article introduces the project-oriented strategic planning process that reveals how projects contribute to local and regional development and demonstrates the relationship between this approach and the regional competitiveness model as well as the KRAFT concept. There is a lot of research that focuses on sustainability in business. These studies argue that sustainability is very important to the success of a business in the future. The Project Excellence Model that analyses project success does not contain the sustainability criteria; the GPM P5 standard consists of sustainability components related either to the organizational level. To fill this gap a Project Sustainability Excellence Model (PSEM) was developed. The model was tested by interviews with managers of Hungarian for-profit and non-profit organizations. This paper introduces the PSEM and highlights the most important elements of the empirical analysis.

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Sustainability, creativity and innovation in project management – Model development for assessing organizational performance through projects

Szabó¹

2016

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The Settlement Engagement and the Z Generation - The Example of a Hungarian City

Tóth-Kaszás¹

2018

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My research focuses on the settlement aspects of nonbusiness marketing. It highlights a problem, which today many domestic and rural communities are struggling with: the out-migration of young people. This long-lasting problem in the rural environment has continued in the 2010s and affects not only villages, small towns but mid-sized cities, as well. Many research results indicate that retention of a young workforce is a generic problem in Hungary today, almost in every settlement. In this paper I highlight the different approaches of identity and also the values that are important to the high school students, as the members of generation Z. I also analysed their bondage to the settlement where they live. I take the case of a Hungarian mid-sized city. The purpose of this study is to explore the strength of the urban attachment of the young people and the way how they see the city. Doing this, my goal is to show the direction of further development of the settlement, and thus, in the broader sense, the future development of Hungarian towns and mid-sized cities as well.

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The Trans-Border Co-Operation as the Successful Realization of the "Glokal" Philosophy

Abstract: The "glokal" term we use as willing and ability of the individual, group, division, unit, organization, and community to "think globally and act locally".

Cited by 2 publications

References 14 publications

Sustainability, creativity and innovation in project management – Model development for assessing organizational performance through projects

Sustainability, creativity and innovation in project management – Model development for assessing organizational performance through projects

The Settlement Engagement and the Z Generation - The Example of a Hungarian City

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