The factors that infl uence management decisions related to the choice of technologies and technical means are summarized. The urgency of software development for these factors is shown. Examples of foreign and domestic software products available in this fi eld are given, their advantages and disadvantages are shown. The descripton of the structural approach to the software product development is given. Its main point is to determine the importance and priorities among the existing factors with the aim of establishing the structure of their relationship. Requirements to the structural scheme of the software being developped are presented, icluding its main components, their functions, the rules of communication and the scheme of input and output of information. The structural diagram that shows the choice of technologies and technical means in crop production is presented. It covers the technology of remote access based on the use of cloud technologies. The main factors infl uencing the choice of technologies and technical means are identifi ed. The structural scheme presented takes into account restrictions imposed by agro-climatic and production conditions faced by agricultural producers, i.e. amount of work and terms, phytosanitary conditions, relief and contour of fi elds for the selection of technologies and rational composition of the machine and tractor fl eet, as well as technical and economic characteristics of technical facilities. The structural scheme also ensures that the requirements of universality and compatibility of the software product, as well as information input and output are met. A general description of the diagram and the blocks it consists of are given: database, inital data input, technology selection and report generation.