The View from the Ivory Tower: The Academic Perspective on the Strategic Value of Corporate History and Heritage

Lasewicz, Paul

doi:10.5949/liverpool/9781781381373.003.0011

Crisis, Credibility and Corporate History 2015

DOI: 10.5949/liverpool/9781781381373.003.0011

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The View from the Ivory Tower: The Academic Perspective on the Strategic Value of Corporate History and Heritage

Paul Lasewicz¹

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The View from the Ivory Tower: The Academic Perspective on the Strategic Value of Corporate History and Heritage

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