This study was an attempt to isolate and identify some important variables related to conservation knowledge and interest in high school age youth. The major goal of this study was to establish some basic variable groups that could provide additional meaning and direction for reintroducing an integrated conservation program into the secondary school curriculum through a more appealing instructional approach. Findings indicated that the assumption of a direct relationship between knowledge and interest does not necessarily hold. Findings also contradict popular assumptions regarding rural-urban, male-female, and age differences in levels of conservation knowledge and interest. Open-ended program approaches based on the variables identified could lead to improved methods for increasing conservation knowledge and interest.