Abstract:The article proposes conceptual approaches to the characterizing of mass culture (T. Adorno, M. Horkheimer, J. Baudrillard) including its critique in postmodern cultural thought and considers the advantages of reorienting the research paradigm from the binary opposition of elitist – mass to immersion in the principles of art-activism (B. Groys) on the example of feminist screen study. The author attempts to combine P. Bourdieu's concept of habitus with the emancipatory ideas of gender research to expand the un… Show more
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