“…Within this context, emphasis is given to tourism products and services management. in that placing tourists in the centre of the initial development stage of products and tourism markets in the final stage of this process, aiming to increase exportation earnings (Blasco, Guia & Prats, 2014;Bohlin, Brandt & Elbe, 2016). To Booyens and Rogerson (2016), it is also necessary to combine local and non-local, tangible and intangible resources, such as: knowledge (tacit, technical and scientific), technology, professional experience and other personal and professional skills, fundamental for the innovation of products and services.…”